Fuji Addict

Fujifilm Wins The Internationally Prestigious Red Dot Design Award With 23 products

By Louis Ferreira | Published: March 31, 2020

Fujifilm wins the internationally prestigious Red Dot Design Award with 23 products
– In recognition of good design quality and functionality in products of various business fields
– High precision lens film for inkjet printing is awarded the “Innovative Product Award,” given to products with outstanding innovation potential

TOKYO, March 31, 2020 — FUJIFILM Corporation (President: Kenji Sukeno) is proud to announce that 23 of its products, including those in the “instax” series of instant cameras and “X Series” and “GFX Series” of digital cameras have been awarded the “Red Dot Design Award: Product Design 2020”, a product design award program organized by Design Zentrum Nordrhein Westfalen based in Essen, Germany. Among them, the high precision lens film for inkjet printing “OperaPass” has won the Innovative Product Award, given to products with outstanding innovation potential.

This time, as many as 23 products in various business fields have received the honor in recognition of not only their beautiful appearances but also their design that facilitates outstanding functionality and performance.

The Red Dot Design Award is an international design award launched in 1955. The award is extended to products with excellence in design innovation, functionality, ergonomics, ecological compatibility and durability. It is recognized as one of the world’s three most prestigious design awards, alongside Germany’s “iF design award” and the United States’ “the International Design Excellence Awards (IDEA)”. This year, there were around 6,500 entries from around the world to be judged by internationally-renowned design experts.

In developing all of its products and services, Fujifilm not only pursues product functionality and performance, but also engages in design development that leverages its superior functionality and performance. Fujifilm will continue to strive for creating new value to its products by developing designs that not only deliver beauty on exterior design but also provide outstanding operability and portability for ease of use and comfort.

Fujifilm makes no representation that products in this news release are commercially available in all countries. Read More »

Posted in Press releases| Tagged EG-740N, Fuji GFX, Fuji GFX 100, Fuji GFX100, Fuji X-A7, Fuji X-Pro3, Fuji X-T200, Fuji X-T30, Fuji XA7, Fuji XPro3, Fuji XT200, Fuji XT30, Fujifilm GF 45-100mm f/4 R LM OIS WR, Fujifilm GF 50mm f/3.5 LM WR, Fujifilm GF45-100mm f/4 R LM OIS WR, Fujifilm GF50mm f/3.5 LM WR, Fujifilm GFX 100, Fujifilm GFX100, Fujifilm X-A7, Fujifilm X-Pro3, Fujifilm X-T200, Fujifilm X-T30, Fujifilm XA7, Fujifilm XC 35mm f/2, Fujifilm XC35mm f/2, Fujifilm XPro3, Fujifilm XT200, Fujinon 28-100mm Premista, Fujinon 80-250mm Premista, FUJINON EPD-51A-D02/F02, FUJINON ERD-40A-D01, Fujinon GF 45-100mm f/4 R LM OIS WR, Fujinon GF 50mm f/3.5 LM WR, Fujinon GF45-100mm f/4 R LM OIS WR, Fujinon GF50mm, Fujinon GF50mm f/3.5 LM WR, FUJINON Lens GF45-100mmF4 R LM OIS WR, FUJINON Lens GF50mmF3.5 R LM WR, FUJINON Lens XC35mmF2, FUJINON Lens XF16-80mmF4 R OIS WR, FUJINON Lens XF16mmF2.8 R WR, FUJINON Premista28-100mmT2.9, FUJINON Premista80-250mmT2.9, FUJINON TECHNO-STABI TS-X 1440, FUJINON UA125×8BESM, FUJINON UA18×7.6BERD, FUJINON UA23×7.6BERD, Fujinon XC 35mm f/2, Fujinon XC35mm f/2, Fujinon XF 16-80mm, Fujinon XF 16-80mm f/4 R LM OIS WR, Fujinon XF 16mm f/2.8, Fujinon XF 16mm f/2.8 R LM WR, Fujinon XF16-80mm, Fujinon XF16-80mm f/4 R LM OIS WR, Fujinon XF16mm f/2.8, Fujinon XF16mm f/2.8 R LM WR, GF50mm f/3.5 LM WR, GFX, GFX 100, GFX100, instax, instax mini Link, Instax Mini LiPlay, instax mini9, instax mini9 Limited Edition, Large Format, Medium Format, OperaPass, Premista, Super Full Frame, X-A7, X-Pro3, X-T200, X-T30, XPro3, XT200, XT30| Leave a comment

Peak Design Travel Tripod Carbon Fiber and Aluminum Preorders Start

By Louis Ferreira | Published: March 30, 2020

The Peak Design Travel Tripod is now available for preorder in Aluminum and Carbon Fiber at your favorite online retailers. This product originally started as a kick starter and it received a lot of attention for its compact design from the photography community and influencers alike.

Key Features

Load Capacity: 20 lb
Maximum Height: 60″
Minimum Height: 5.5″
Folded Length: 15.5″
Weight 2.8 lb / 1.27 kg

Peak Design Carbon Fiber Travel Tripod: B&H Photo / Amazon / Adorama

Aluminum Key Features

Load Capacity: 20 lb
Maximum Height: 60″
Minimum Height: 5.5″
Folded Length: 15.5″
Weight 3.4 lb / 1.54 kg

Peak Design Aluminum Travel Tripod: B&H Photo / Amazon / Adorama

Posted in Accessories| Tagged Peak Design, Peak Design Travel Tripod| Leave a comment

Fujifilm Avigan Progress In The Fight Against COVID-19 (Coronavirus)

By Louis Ferreira | Published: March 30, 2020

Western media is starting to catch up with Fujifilm Avigan coverage while Asian media has been almost exclusively covering the wonder drug. Fiercepharma published some more information about Avigan (favipiravir) based on a report by Nikkei Asian Review that gives some insight into how the drug works for those interested. Fujifilm also released a statement Friday which we covered here.

Fujifilm pointed out in its announcement that favipiravir, the active pharmaceutical ingredient in the tablet, has a “mechanism of action that prevents the propagation of viruses…that might have an antiviral effect on the novel coronavirus.” COVID-19 is classified into the same type (single-stranded RNA virus) as influenza virus. To test that possibility, clinical trials are underway to seek “clear evidence of the drug’s efficacy and safety,” Fujifilm said.
Avigan has been rolled out before, including in 2015 against Ebola and in 2016 for avian influenza. At the time, the company made this prophetic observation:
“The need to develop new drugs for treating influenza has come amidst mounting concerns–in recent years that avian influenza viruses could mutate into a new type of virus, capable of human-to-human transmission. Such a mutation could potentially trigger a pandemic.”

The Japanese Prime Minister Shinzo Abe also made a statement over the weekend based on reports that clinical trials of the drug in China showed it effective against COVID-19. Japan will begin trials of the drug on COVID-19 in cooperation with other countries and ramp up production with the aim of a quick approval, as reported by Nikkei Asia Review. It was also announced that Fujifilm is ready to mass-produce the drug for countries interested. This is our 6th report about Avigan (favipiravir) ( 1, 2, 3, 4, 5) and so far the drug has had overwhelmingly positive results.

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via Fiercepharma, Nikkei Asian Review, Nikkei Asian Review 2

Posted in Press releases| Tagged Avigan, Coronavirus, COVID-19, COVID-19 vaccine, Favipiravir| Leave a comment

Last Chance To Save Fujifilm Savings Sunday Deals Coming To An End Midnight

By Louis Ferreira | Published: March 29, 2020

GFX
Fujifilm GFX50R (Save $1000): B&H Photo / Amazon / Adorama
Fujinon GF50mm f/3.5 (Save $500): B&H Photo / Amazon / Adorama

X-Series
Fujifilm X-T3 + Grip (Save $329):
B&H Photo / Amazon / Adorama
Fujifilm X-T3 + 18-55mm + Grip (Save $329):
B&H Photo / Amazon / Adorama
Fujifilm X-T3 + 16-80mm (Save $329):
B&H Photo / Amazon / Adorama
Fujifilm X-T3 + 10-24mm (Save $200):
B&H Photo / Amazon / Adorama
Fujifilm X-T3 + 16mm (Save $200):
B&H Photo / Amazon / Adorama
Fujifilm X-T3 + 56mm (Save $200):
B&H Photo / Amazon / Adorama

Fujifilm X-T30 (Save $100):
B&H Photo / Amazon / Adorama
Fujifilm X-T30 + 18-55mm (Save $200)
B&H Photo / Amazon / Adorama
Fujifilm X-T30 + 15-45mm (Save $150)
B&H Photo / Amazon / Adorama

Fujifilm X100F (Save $200): B&H Photo / Amazon / Adorama

New Flash Deals
Flashpoint sale

Other Deals
Pelican Cases Discounted
X-Mount Lens Deals
Memory Card Savings
Power Banks

Battery Banks For Fujifilm Cameras
Anker PowerCore Speed 20000 PD
PowerCore+26800 PD
other more affordable options

New Apple Mac Pro: B&H Photo
New Apple iPad Pro and More: B&H Photo / Adorama
New Apple iMac Pro: B&H Photo / Adorama
New Apple MBP: B&H Photo / Adorama
MacBook Pro (Savings still available): B&H Photo

Software Deals
Luminar 4 & Aurora HDR 2019 (Savings code FUJIADDICT)
ON1 Photo RAW 2020
Photolemur
Picktorial

Posted in Deals| Leave a comment

DPRTV: Pre-Amp Shootout Fujifilm X-T3/X-T4, Sony a7III, Panasonic S1H, Olympus E-M1 Mark III, Nikon Z6, and Canon ES-1D Mark III

By Louis Ferreira | Published: March 28, 2020

DPRTV did a Microphone pre-amp Shootout with a Fujifilm X-T3 (X-T4 has the same preamp), Sony a7III, Panasonic S1H, Olympus E-M1 Mark III, Nikon Z6, and Canon ES-1D Mark III. Below you can see a summary and the results or you can watch the video above.

Pre-amps amplify things before they are recorded
Just about everything needs to be brought up to a level that it can be heard in your software or camera
Good preamps have a high signal with a low amount of noise
Bad preamps have noise that gets mixed into the signal
Your preamp is the celling of quality you’re going to hear so a bad preamp with a good mic will be limited and you might hear a lot, but there will be noise mixed in.
A good preamp with a bad mic will let you hear everything the mic can capture, but it won’t fully utilize the preamp
mediocre preamps and below also add hiss

Proper audio levels

Canon ES-1D Mark III was fantastic
Fujifilm X-T3/X-T4 was really good
Nikon Z6 was solid
Olympus E-M1 Mark III was middling
Panasonic S1H favorite
Sony a7III sounded bad with lots of hiss and noise

Low audio levels out of the mic -20db below ideal

Each camera had more noise
Canon ES-1D Mark III had a digital not consistent noise
Fujifilm X-T3/X-T4 running water sound with a high-level whine
Nikon Z6 running water sound
Olympus E-M1 Mark III running water sound
Panasonic S1H running water sound
Sony a7III was really really really bad it boosted the bad sound

High audio levels out of the mic +10db above ideal

One thing that helps hot signals is a limiter, attenuator, or compressor to take a hot signal and dampen it down
Canon ES-1D Mark III did a great job and it sounded natural with the limiter
Fujifilm X-T3/X-T4 was a little crunchy and the limiter affected the audio
Nikon Z6 was a lot like the Canon
Olympus E-M1 Mark III was not as bad as the Fujifilm, but not as good as the Canon and Nikon
Panasonic S1H limiter didn’t sound right
Sony a7III still sounds like hot garbage

Rankings

Canon ES-1D Mark III – Didn’t expect it to sound this good
Nikon Z6 and Panasonic S1H (tie) – Both have issues, but not bad
Fujifilm X-T3/X-T4 – good sounding camera
Olympus E-M1 Mark III – not as good as the rest of the cameras
Sony a7III – unbelievable amount of noise

Fujifilm X-T News, Rumors, and Collaboration
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Fujifilm X-T3: B&H Photo / Amazon / Adorama

Fujifilm X-T4 Preorder: B&H Photo / Amazon / Adorama
VG-XT4 Vertical Battery Grip: B&H Photo / Amazon / Adorama
NP-W235 Battery: B&H Photo / Amazon / Adorama

Sony a7III: B&H Photo / Amazon / Adorama

Canon EOS-1D X Mark III: B&H Photo / Amazon / Adorama

Nikon Z6: B&H Photo / Amazon / Adorama

Panasonic S1H: B&H Photo / Amazon / Adorama

Olympus E-M1 Mark III: B&H Photo / Amazon / Adorama

Posted in Fujifilm X-T3, Fujifilm X-T4| Tagged Canon EOS-1D X Mark III, Canon ES-1D, Canon ES-1D Mark III, Computational Photography, ETERNA, Eterna Bleach Bypass, Fuji Rumors, Fuji X-H2, Fuji X-T3, Fuji X-T3S, Fuji X-T4, Fuji X-T4 Pro, Fuji X-T40, Fuji X-T4Pro, Fuji X-T5, Fuji X-TPro, Fuji X100V, Fuji XH2, Fuji XT-Pro, Fuji XT3, Fuji XT3 Pro, Fuji XT3Pro, Fuji XT3S, Fuji XT4, Fuji XT4 Pro, Fuji XT40, Fuji XT4Pro, Fuji XT5, Fuji XTPro, Fujifilm, Fujifilm Rumors, Fujifilm X-H2, Fujifilm X-T3, Fujifilm X-T3 Pro, Fujifilm X-T3Pro, Fujifilm X-T3S, Fujifilm X-T4, Fujifilm X-T4 and tagged Classic Negative, Fujifilm X-T4 Pro, Fujifilm X-T40, Fujifilm X-T4Pro, Fujifilm X-T5, Fujifilm X-TPro, Fujifilm X100, Fujifilm X100V, Fujifilm XF 50mm f/1 R WR, Fujifilm XF50 mm f/1, Fujifilm XF50mm f/1, Fujifilm XF50mm f/1 R WR, Fujifilm XH2, Fujifilm XT-Pro, Fujifilm XT3, Fujifilm XT3 Pro, Fujifilm XT3Pro, Fujifilm XT3S, Fujifilm XT4, Fujifilm XT4 Pro, Fujifilm XT40, Fujifilm XT4Pro, Fujifilm XT5, Fujifilm XTPro, FujifilmRumors, Fujinon XF 50mm f/1, Fujinon XF 50mm f/1 R WR, Fujinon XF 50mm f/1.0 R LM WR, Fujinon XF 50mm F1.0 R LM WR, Fujinon XF50mm f/1, Fujinon XF50mm f/1 R WR, Fujinon XF50mm f/1.0 R LM WR, Fujinon XF50mm F1.0 R LM WR, Fujirumors, Nikon Z6, Olympus E-M1, Olympus E-M1 Mark III, Panasonic S1H, Sony a6400, Sony a6500, Sony a6600, Sony a7000, X Summit, X-H2, X-T Pro, X-T3, X-T3S, X-T4, X-T4 Pro, X-T40, X-T4Pro, X-T5, X-TPro, XH2, XT-Pro, XT3, XT3 Pro, XT3Pro, XT3S, XT4, XT4 Pro, XT40, XT5| Leave a comment

Lensbaby Velvet 28mm f/2.5

By Louis Ferreira | Published: March 27, 2020

Lensbaby’s unreleased lens “Velvet 28” is showing up over seas on retailors sites and Nokishita noticed the listing. The Lensbaby Velvet 28mm f/2.5 will be available for Canon EF, Canon RF, Nikon F, Nikon Z, Sony E, Fujifilm X and MFT cameras.

Lensbaby Velvet 28 for Canon EF is a 28mm, f/2.5 all-metal, hand-crafted art lens that captures tack-sharp detail beneath a layer of radiant glow. Velvet 28 also features exceptional 1:2 macro capabilities with a close focus distance of 2” from the front of the lens. Built with landscape, adventure, travel, and street photographers & videographers in mind, the Velvet 28 offers Lensbaby’s popular variable glow effects at a wide 28mm focal length.

Lensbaby’s Velvet effect lenses add an ethereal mood to scenes. This unique, in-camera creative effect elevates imagery with depth, dimension and soulful expression. The Velvet 28’s close-focus capabilities, combined with effects varying from impressionistic at bright apertures to just a touch of velvety smoothness at darker apertures, provides a set of visual tools that will help creative shooters expand their vision of the world. One of Velvet 28’s key features is its 1:2 macro capability.

It is an ideal in-camera effects lens for photographers & videographers who like to shoot wide, while also offering the versatility to capture closer details. The lens allows image makers to move seamlessly from shooting street scenes or capturing landscape, adventure & travel images to capturing details such as a subject’s clothing or wildflower blooms and butterflies in an alpine meadow.

Features:

28mm Focal Length
1:2 Macro Magnification Ratio
Aperture Range: f/25 – f/22
67mm Filter Threads
Manual Focus

Via Nokishita , Photorumors

Posted in 3rd Party Lens| Tagged Lensbaby, Lensbaby Velvet 28mm, Lensbaby Velvet 28mm f/2.5, Velvet, Velvet 28mm| Leave a comment

Fujifilm Photography News and Rumors

Fujifilm Wins The Internationally Prestigious Red Dot Design Award With 23 products

Peak Design Travel Tripod Carbon Fiber and Aluminum Preorders Start

Fujifilm Avigan Progress In The Fight Against COVID-19 (Coronavirus)

Last Chance To Save Fujifilm Savings Sunday Deals Coming To An End Midnight

DPRTV: Pre-Amp Shootout Fujifilm X-T3/X-T4, Sony a7III, Panasonic S1H, Olympus E-M1 Mark III, Nikon Z6, and Canon ES-1D Mark III

Lensbaby Velvet 28mm f/2.5

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Fujifilm Photography News and Rumors

Fujifilm Wins The Internationally Prestigious Red Dot Design Award With 23 products

Peak Design Travel Tripod Carbon Fiber and Aluminum Preorders Start

Fujifilm Avigan Progress In The Fight Against COVID-19 (Coronavirus)

Last Chance To Save Fujifilm Savings Sunday Deals Coming To An End Midnight

DPRTV: Pre-Amp Shootout Fujifilm X-T3/X-T4, Sony a7III, Panasonic S1H, Olympus E-M1 Mark III, Nikon Z6, and Canon ES-1D Mark III

Lensbaby Velvet 28mm f/2.5

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