Savings Sunday is Back


Fuji X-T1
X-T1 + 18-135 +Vertical Hand Grip (save $300): Amazon / B&Hphoto / Adorama
X-T1 + 18-55 + Vertical Hand Grip (save $300) Amazon / B&Hphoto / Adorama
X-T1 Black Body + Vertical Hand Grip (save $300):  Amazon / B&Hphoto / Adorama
X-T1 Graphite + Vertical Hand Grip (save $300): Amazon / B&Hphoto / Adorama

Fuji X-T10
X-T10 body (save $200): Amazon / B&Hphoto / Adorama
X-T10 + XF 18-55 (save $200): Amazon / Adorama
X-T10 + XC 16-50 (save $200): Amazon / Adorama

Fuji X100
X100T (save $200): Amazon / B&Hphoto / Adorama

Fujinon Fixed Focal Length Lenses
XF 14mm F2.8 R (save $300): Amazon / B&Hphoto / Adorama
XF 16mm F1.4 WR (save $200): Amazon / B&Hphoto / Adorama
XF 18mm F2 R (save $150): Amazon / B&Hphoto / Adorama
XF 23mm F1.4 R (save $250): Amazon / B&Hphoto / Adorama
XF 27mm F2.8 (save $100): Amazon / B&Hphoto / Adorama
XF 35mm F1.4 R (save $150): Amazon / B&Hphoto / Adorama
XF 56mm F1.2 R (save $200): Amazon / B&Hphoto / Adorama
XF 56mm F1.2 R APD (save $300): Amazon / B&Hphoto / Adorama
XF 60mm F2.4 Marcro (save $100): Amazon / B&Hphoto / Adorama
XF 90mmF2 R LM WR (save $200): Amazon / B&Hphoto / Adorama

Fujinon Zoom Lenses
XF 10-24mm F4 R (save $200): AmazonB&Hphoto / Adorama
XF 16-55mm F2.8 R LM WR (save $200): Amazon / B&Hphoto / Adorama
XF 18-135mm F3.5-5.6 R LM WR (save $200): Amazon / B&Hphoto / Adorama
XF 50-140mm F2.8 R LM WR (save $150): Amazon / B&Hphoto / Adorama
XF50-140mm + XF100-400 (save $300): B&H Photo / Adorama

Fujinon Teleconverter Packages
XF50-140 + 1.4x TC (save $349.99):  B&Hphoto / Adorama
XF100-400 + 1.4x TC (save $349.99):  B&Hphoto / Adorama
XF50-140 + 2x TC (save $349.99):  B&Hphoto / Adorama
XF100-400 + 2x TC (save $349.99):  B&Hphoto / Adorama

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Newsshooter Fujifilm X-T2 Pre-Review and Demo Real

Newsshooter has been following the Fujifilm X-T2 closely since it’s announcement and they just released a pre-review that covers everything about the Fujifilm X-T2 for professional video except for image quality. We know that Fujifilm is still improving their video image quality because of Palazzo’s demo reel below that is based on a new firmware 1.35 and everyone seems to be impressed with the progress. Maybe the X-T2 will be the must have photo and video camera this year. Read More »

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Fujifilm X-A3 and Fujinon XF 23mm f/2 R WR Launch News: Updated 8/26


Fujinon XF23mmF2 WR

Fujinon XF23mmF2 WR Fujifilm Press Release
Fujinon XF23F2 WR Product Page
Official Press Release
Sample Images

Fujifilm X-A3 Press Release
Fujifilm X-A3 Product Page
Official Press Release
Sample Images
FujifilmX-A3 Brochure


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Fujifilm X-A3 and Fujifilm XF 23mm f/2 R WR Preorders


Fujifilm X-A3 Silver
B&H Photo

Fujifilm X-A3 Pink
B&H Photo

Fujifilm X-A3 Brown
B&H Photo

Fujifilm XF 23mm f/2 R WR
Amazon (Place Holder)
B&H Photo

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Fujifilm XF 23mm f/2 R WR Announced


Compact, fast, and weather resistant, this black wide-angle XF 23mm f/2 R WR Lens from Fujifilm is a great choice for those looking for a lightweight and effective imaging kit. Optimized for X-series mirrorless cameras equipped with APS-C sensors, this 23mm lens offers a classic 35mm equivalent perspective, a view much loved by street photographers. The lightweight design and fast f/2 aperture make it a great choice for those looking to stay discreet while shooting. Also, by using two aspherical elements in its optical construction, the lens is able to combat distortions and aberrations for a clear, sharp image. In addition, the 23mm lens uses a Super EBC coating to minimize flare and ghosting.

For fast, accurate focusing this lens utilizes an internal focusing stepping motor AF system which can lock on in as little as 0.05 seconds. Also, the lens offers tactile controls in the form of physical aperture and focusing rings. Additionally, the weather-sealed lens has a rounded 9-blade diaphragm for smooth bokeh.

  • Providing a 35mm-equivalent focal length of 35mm, this prime lens provides a slightly wide-angle perspective that is useful in a wide variety of situations and well-suited to street photography.
  • Fast f/2 maximum aperture benefits working in difficult lighting conditions and also offers greater control over focus when working with shallow depth of field or selective focus techniques.
  • The 10-element-in-6-group design includes two aspherical elements to minimize spherical aberrations and distortions for increased clarity and sharpness.
  • The internal focusing stepping motor AF system delivers smooth, near-silent performance that can acquire focus as quickly as 0.05 sec.
  • A Super Electron Beam Coating has been applied to the lens for controlling ghosting and flare, and greater image clarity.
  • Weather seals are placed about the lens barrel to protect against dust, moisture, and temperatures as low as 14°F.
  • Nine rounded diaphragm blades contribute to a pleasing out-of-focus quality when working with selective focus or shallow depth of field techniques.
  • Minimum working distance of 9″ allows shooters to get close to their subjects.
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Fujifilm X-A3 Announced


With a retro styling and selfie-first design, the silver X-A3 Mirrorless Digital Camera with 16-50mm Lens from Fujifilm will be a ton of fun for photographers. The X-A3 incorporates a newly developed 24.2MP APS-C CMOS sensor that can create sharp, detailed images at sensitivities up to ISO 25600 and continuous shooting speeds of up to 6 fps. An electronic shutter option is now available as well, allowing for shutter speeds up to an incredible 1/32000 second. In addition to stills, the X-A3 even offers Full HD video at up to 60 fps. Addtionally, in creating a selfie-ready tool, the X-A3 has a touchscreen LCD that can tilt up to 180° and uses a slide-and-tilt mechanism to ensure 100% visibility as you shoot. The touchscreen also provides added functionality with Touch AF, Touch Shoot, and other controls.

The camera features a redesigned body with an aluminum top cover, front plate, and top dials as well as a faux leather grip that has an excellent feel. In addition to this it has a variety of new features to make shooting easier, including a Self-Timer with Smile Detection, Buddy Timer, and Group Timer settings. There is even an Eye Detection mode to ensure excellent selfies. In order to ensure optimal performance, the X-A3 utilizes a 77-point contrast-detect AF system. Built-in Wi-Fi further enhances usability with a direct connection to smartphones and instax SHARE printers. Additionally, it embraces Fujifilm’s long history with the inclusion of Film Simulations and Advanced Filters.

Included with the X-A3 is the XC 16-50mm f/3.5-5.6 OIS II lens, which covers wide-angle to portrait-length perspectives with its 24-76mm equivalent focal length range. Three aspherical elements and one extra-low dispersion element reduce aberrations and distortions throughout the zoom range and an optical image stabilization system compensates for up to 3.5 stops of camera shake to produce sharper, clearer imagery in low-light conditions.

Read More »

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