In the Imaging Solutions segment, consolidated revenue amounted to ¥175.9 billion (up 0.6% from the same period of the previous fiscal year), reflecting solid sales in all businesses.
Consolidated operating income amounted to ¥21.6 billion (down 9.1% from the same period of the previous fiscal year), due to advertising and promotion costs and upfront investments such as R&D.
In the photo imaging business, overall sales increased especially in instant photo systems which enable users to enjoy on-the-spot printing of photos, such as the instax series and instax films. Instax SQUARE SQ6, the instant camera launched in May 2018, has gained popularity with the younger generation who are familiar with SNS. We will work on the further increase of the sales and brand awareness of instax through a global promotion featuring Taylor Swift as the instax global partner. In the value-added printing businesses, we are expanding a base of the printing market by, for example, launching a service to print pictures ordered via the smartphone app Super-Easy Print on multifunctional copy machines in Seven-Eleven stores located throughout Japan in August 2018. Read More
