Fuji Addict

DPRTV: Fujifilm X-E4 COVID First Impressions Review – Get Well Soon Chris!

By Louis Ferreira | Published: January 30, 2021

DPRTV host Chris Niccolls caught COVID and is quarantined from his family and Jordon Drake that remain uninfected thankfully. To pass the time he put together this Fujifilm X-E4 First Impressions Review. We hope he gets well soon. Below is a summary of his brief video review:

Handling is the biggest reason to get this camera
The X-E4 looks and feels great
Fujifilm is trying to make the X-E4 look like the X100, but it doesn’t quite have the right feel
The dials are very well dampened
USB-C port that comes with a headphone jack adapter in addition to an internal mic input and micro HDMI port
With the new XF27mm lens, the camera is basically identical to an X100V in size and weight
X-E4+27mm f/2.8 449g and X100V 479g
Image quality and AF should be about the same as the X-T4 since the processor and sensor are the same
8fps mechanical shutter, but faster in electronic shutter mode
Single UHS-I SD card slot
20 lossless compressed RAW shots before the camera slows down
NPW-126S battery 460 CIPA rated shots per charge
1.62 million dot rear touch screen that tilts vertically and sits flat
The offset EVF is a big draw
2.36 million dot EVF has poor eye relief
Fujifilm X-S10 is only $100 more, but this is like an X100V style camera with interchangeable lenses
If you want small, simple, and stylish this camera is for you

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Fujifilm X-E4: B&H Photo / Amazon / Moment / Adorama
Fujinon XF70-300mm f/4-5.6: B&H Photo / Amazon / Moment / Adorama
Fujinon XF27mm f/2.8 II: B&H Photo / Amazon / Moment / Adorama

Posted in Fujifilm X-E4| Tagged Coronavirus, COVID, COVID-19, FF200003, Fuji GFX, Fuji GFX 100, Fuji GFX 100R, Fuji GFX 100S, Fuji GFX 50R II, Fuji GFX 50S II, Fuji GFX100, Fuji GFX100R, Fuji GFX100S, Fuji GFX50R II, Fuji GFX50S II, Fuji Rumors, Fuji X-E4, Fuji X-H1, Fuji X-H2, Fuji X-T4, Fuji X-T40, Fuji X100V, Fuji XE4, Fuji XH1, Fuji XH2, Fuji XT4, Fuji XT40, Fujifilm, Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100Mpx, Fujifilm GFX 100R, Fujifilm GFX 50R II, Fujifilm GFX 50S II, Fujifilm GFX100, Fujifilm GFX100Mpx, Fujifilm GFX100R, Fujifilm GFX100S, Fujifilm GFX50R II, Fujifilm GFX50S II, Fujifilm Rumors, Fujifilm X-E4, Fujifilm X-H2, Fujifilm X-S10, Fujifilm X-T30 and tagged Fujifilm X-S10, Fujifilm X-T4, Fujifilm X-T40, Fujifilm X100, Fujifilm X100V, Fujifilm XE4, Fujifilm XF 10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR II, Fujifilm XH1, Fujifilm XS, Fujifilm XS10, Fujifilm XT4, FujifilmRumors, FujiGuys, FUJINON GF80mm f/1.7 R WR, FUJINON GF80mm F1.7 R WR, FUJINON GF80mmF1.7 R WR, Fujinon XF 10-24mmF4 R OIS WR, Fujinon XF 18mm f/1.4, Fujinon XF 70-300mm f/4-5.6, Fujinon XF10-24mmF4 R OIS WR, Fujinon XF10-24mmF4 R OIS WR II, Fujinon XF18mm f/1.4, Fujinon XF56mm, Fujinon XF70-300mm f/4-5.6, Fujirumors, GFX, GFX 100, GFX 100R, GFX 100S, GFX 50R II, GFX 50S II, GFX100, GFX100R, GFX100S, GFX50R II, GFX50S II, Large Format, Medium Format, Project Real, Super Full Frame, X Summit, X Summit Global, X Summit Global 2021, X-E4, X-H2, X-T4, X-T40, XE4, XH2, XT4, XT40| Leave a comment

Fujifilm GFX100S vs Other Medium Format Cameras vs Sony A1 Size and Lens Comparison

By Louis Ferreira | Published: January 29, 2021

The Fujifilm GFX100S looks extremely small in comparison to its medium format competitors, even the Hasselblad X1D makes it look small at times and it still has a 50MP sensor inside. The X1D is a little skinnier and a little shorter than the GFX100S, but it lacks IBIS and the 102MP sensor inside the GFX100 and GFX100S. Surprisingly Hasselblad and Fujifilm have a lot of matching lens options that can be compared so if you are interested in more comparisons checkout camerasizecomparison for more information. You can also see my GFX vs X1D glass showdown here.

The Fujifilm GFX100S is even small enough to compare to the new Sony A1 with a lens attached, but the Sony does squeeze out the win the majority of the time if system size is your top concern. I’m not sure how they will make the GFX much smaller in the future, but I look forward to a GFX100R camera in the future. If Fujifilm excludes IBIS from the R line it could release a camera even smaller than the Hasselblad X1D, but it will require good form to use.

As for the Leica S line and Pentax 645 they are still clinging to a dated DSLR style design that won’t get much smaller, but do offer other advantages. I am not a fan of the Pentax 645, but there is a place in my heart for the Leica S because I captured some of my favorite photos of my children while they were young playing since the Leica S2 has a decent AF system. At this point, I think the only company that Fujifilm has to worry about is Hasselblad in the medium format space, but Leica could surprise us especially if they price their cameras reasonably.

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Fujifilm GFX100S: B&H Photo / Amazon / Moment / Adorama
Fujifilm GFX100: B&H Photo / Amazon / Adorama
Fujifilm GFX50R: B&H Photo / Amazon / Adorama
Fujifilm GFX 50S: B&H Photo / Amazon / Adorama

Fujinon GF80mm f/1.7: B&H Photo / Amazon / Moment / Adorama
Fujifilm H Mount Adapter G: B&H Photo / Amazon / Adorama

Leica S3: B&H Photo / Amazon / Adorama
Hasselblad X1D II 50C: B&H Photo / Amazon / Adorama
Pentax 645Z B&H Photo / Amazon / Adorama

Sony A1: B&H Photo / Amazon / Moment / Adorama

: Top View

: Side View

: 30mm Comparison

: 63mm Comparison

: 80mm Comparison

: 120mm Comparison

: Front Comparison With Sony

Posted in Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100 Megapixel, Fujifilm GFX 100S, Fujifilm GFX 50R, Fujifilm GFX 50S, Fujifilm GFX100 IR| Tagged FF200003, Focal Plane Shutter, Fuji GFX, Fuji GFX 100, Fuji GFX 100M, Fuji GFX 100MP, Fuji GFX 100MPX, Fuji GFX 100R, Fuji GFX 100S, Fuji GFX 50R, Fuji GFX 50R II, Fuji GFX 50S, Fuji GFX 50S II, Fuji GFX100, Fuji GFX100M, Fuji GFX100MP, Fuji GFX100MPX, Fuji GFX100R, Fuji GFX100S, Fuji GFX50R, Fuji GFX50R II, Fuji GFX50S, Fuji GFX50S II, Fuji Rumors, Fuji X-E4, Fuji X-H1, Fuji X-H2, Fuji X-T4, Fuji X-T40, Fuji X100V, Fuji XE4, Fuji XH1, Fuji XH2, Fuji XT4, Fuji XT40, Fujifilm, Fujifilm GF 100-200mm f/5.6 R LM OIS WR, Fujifilm GF 110mm f/2 R LM WR, Fujifilm GF 120mm f/4 Macro R LM OIS WR, Fujifilm GF 23mm f4 R LM WR, Fujifilm GF 250mm F4 R LM OIS WR, Fujifilm GF 32-64mm f4 R LM WR, Fujifilm GF 50mm f/3.5 LM WR, Fujifilm GF 63mm F2.8 R WR, Fujifilm GF50mm f/3.5 LM WR, Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100 Megapixel, Fujifilm GFX 100M, Fujifilm GFX 100MP, Fujifilm GFX 100Mpx, Fujifilm GFX 100R, Fujifilm GFX 100S, Fujifilm GFX 50R, Fujifilm GFX 50R II, Fujifilm GFX 50S, Fujifilm GFX 50S and tagged Fuji GFX, Fujifilm GFX 50S II, Fujifilm GFX100, Fujifilm GFX100M, Fujifilm GFX100MP, Fujifilm GFX100Mpx, Fujifilm GFX100R, Fujifilm GFX100S, Fujifilm GFX50R, Fujifilm GFX50R II, Fujifilm GFX50S, Fujifilm GFX50S II, Fujifilm Rumors, Fujifilm X-E4, Fujifilm X-H2, Fujifilm X-S10, Fujifilm X-T4, Fujifilm X-T40, Fujifilm X100, Fujifilm X100V, Fujifilm XE4, Fujifilm XF 10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR II, Fujifilm XH1, Fujifilm XS, Fujifilm XS10, Fujifilm XT4, FujifilmRumors, FujiGuys, Fujinon GF 100-200mm f/5.6 R LM OIS WR, Fujinon GF 110mm f/2 R LM WR, Fujinon GF 120mm f/4 Macro R LM OIS WR, Fujinon GF 23mm f4 R LM WR, Fujinon GF 250mm F4 R LM OIS WR, Fujinon GF 32-64mm f4 R LM WR, Fujinon GF 45mm f2.8 R WR, Fujinon GF 45mmF2.8 R WR, Fujinon GF 50mm f/3.5 LM WR, Fujinon GF 63mm F2.8 R WR, Fujinon GF50mm, Fujinon GF50mm f/3.5 LM WR, FUJINON GF80mm f/1.7 R WR, FUJINON GF80mm F1.7 R WR, FUJINON GF80mmF1.7 R WR, Fujinon XF 10-24mmF4 R OIS WR, Fujinon XF 18mm f/1.4, Fujinon XF 70-300mm f/4-5.6, Fujinon XF10-24mmF4 R OIS WR, Fujinon XF10-24mmF4 R OIS WR II, Fujinon XF18mm f/1.4, Fujinon XF56mm, Fujinon XF70-300mm f/4-5.6, Fujirumors, GF 50mm f/3.5 LM WR, GF 50mm f/3.5 LM WR GFX, GFX, GFX 100, GFX 100M, GFX 100MP, GFX 100MPX, GFX 100R, GFX 100S, GFX 50R, GFX 50R II, GFX 50S, GFX 50S II, GFX100, GFX100M, GFX100MP, GFX100MPX, GFX100R, GFX100S, GFX50R, GFX50R II, GFX50S, GFX50S II, Hasselblad, Hasselblad 907X 100C, Hasselblad 907X 50C, Hasselblad X1D, Hasselblad X1D II, Hasselblad X1D II 50C, Hasselblad X1D Mark II, Hasselblad X1D-100, Hasselblad X1D-50c, Hasselblad X1DII, Hasselblad XCD 120mm f/3.5 Macro, Hasselblad XCD 135mm f/2.8, Hasselblad XCD 21mm f/4, Hasselblad XCD 30mm f/3.5, Hasselblad XCD 35-75mm f/3.5-4.5, Hasselblad XCD 35-75mm F3.5-4.5, Hasselblad XCD 45mm f/3.5, Hasselblad XCD 65mm f/2.8, Hasselblad XCD 80mm f/1.9, Hasselblad XCD 90mm f/3.2, Laowa 17mm f/4 GFX Zero-D, Large Format, Leaf Shutter, Lecia S, Leica, Leica S, Leica S2, Leica S3, Medium Format, Mitakon Zhongyi Speedmaster 85mm f/1.2, Mitakon Zhongyi Speedmaster 65mm f/1.4, Nikon D850, Pentax, Pentax 645, Pentax 645Z, Project Real, Sony, Sony A1, Super Full Frame, X Summit, X Summit Global, X Summit Global 2021, X-E4, X-H2, X-T4, X-T40, XE4, XH2, XT4, XT40| Leave a comment

Fujifilm Introducing the GFX100S and GF80mm Plus 3 Things You Might Have Missed

By Louis Ferreira | Published: January 28, 2021

Fujifilm released their official introduction video for the GFX100S and GF80mm and it largely focuses on how portable the GFX100S is compared to the GFX100 and DSLR cameras. Below you can see some screen grabs of the comparisons and I listed a few of the key points covered:

S as in small/slender/smart
GFX100S is the love child of the X-T4 and GFX100
GFX100S Coming in March for $5,999.99
Proven 100MP performance
425 AF points covering the whole sensor
Over 3 million AF pixels rated down to -5.5EV
Only 900g or less than 2lbs
30% smaller than the GFX100
Little smaller than an APS-C DSLR
About the size of an ATMOS digital recorder except for the EVF bump
The new shutter allows them to get the compact size and weight without affecting the shutter rating
6 stops of image stabilization in still and movies
PSAM drive dial instead of the traditional layout
Movie/Still selector switch on the top
Movie/Stills are completely independent
The battery is the same as X-T4 and gives you 450-460 shots
No vertical grip, but there is a metal grip with Arca-swiss
C1-C6 for custom setups that can get separate names
Cinema 4k up to 29.97 in 10-bit plus ProRes RAW on an external
Almost 2hrs of recording time in 4k at 10-bit
EVF is fixed and the same as the X-T4 with high refresh rates and almost no flicker
LCD goes 45 degrees down and 45 degrees to the right, but there is an extra hinge to pull the LCD away from the body so the VF doesn’t get in your way
New film simulation nostalgic negative that is based on the look of color film photography from the 1970’s and it eventually was called America New Color
Film simulations are great for getting out of your RAW workflow
The GF80mm f/1.7 is the 9th prime lens for the GFX and f/1.7 is unheard of in large format photography
GF110mm f/2 is longer and heavier than the GF80mm f/1.7 but they have the same 77mm filter thread
GF80mm f/1.7 will be available in March for $2,299.95

DPReview also released a short video covering 3 things you may have missed about the GFX100S and there are a few screenshots below so you don’t have to pause the video.

DPR has the only GFX100S in North America and it’s going back today
Number one is the impressive size of the GFX100S that is actually smaller than a Canon 5D SR while being not much larger than a Sony a7RIV
Number two is how ludicrously good the IBIS system in the GFX100S is because you can shoot at 1/30th of a second shots holding the camera with one hand over your head
Number three is the new film simulation nostalgic neg and how simulations in general help simplify your life so you don’t have to go home and edit after working
The GFX100S is a very accessible camera that is opening the door wider for photographers to move to medium format

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Fujifilm GFX100S: B&H Photo / Amazon / Moment / Adorama
Fujinon GF80mm f/1.7: B&H Photo / Amazon / Moment / Adorama

: Fujifilm GFX100S and S5 Pro

: Fujifilm GFX100S and Canon 5DSR

: Fujifilm GFX100S and Atoms

: DPR Fujifilm GFX100S and Canon 5DSR

: DPR Fujifilm GFX100S and a7RIV

Posted in Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100 Megapixel, Fujifilm GFX 100S| Tagged Canon, Canon 5D SR, Canon 5DS R, Canon 5DSR, FF200003, Fuji GFX, Fuji GFX 100, Fuji GFX 100R, Fuji GFX 100S, Fuji GFX 50R II, Fuji GFX 50S II, Fuji GFX100, Fuji GFX100R, Fuji GFX100S, Fuji GFX50R II, Fuji GFX50S II, Fuji Rumors, Fuji X-E4, Fuji X-H1, Fuji X-H2, Fuji X-T4, Fuji X-T40, Fuji X100V, Fuji XE4, Fuji XH1, Fuji XH2, Fuji XT4, Fuji XT40, Fujifilm, Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100Mpx, Fujifilm GFX 100R, Fujifilm GFX 50R II, Fujifilm GFX 50S II, Fujifilm GFX100, Fujifilm GFX100Mpx, Fujifilm GFX100R, Fujifilm GFX100S, Fujifilm GFX50R II, Fujifilm GFX50S II, Fujifilm Rumors, Fujifilm S5, Fujifilm S5 Pro, Fujifilm X-E4, Fujifilm X-H2, Fujifilm X-S10, Fujifilm X-T4, Fujifilm X-T40, Fujifilm X100, Fujifilm X100V, Fujifilm XE4, Fujifilm XF 10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR II, Fujifilm XH1, Fujifilm XS, Fujifilm XS10, Fujifilm XT4, FujifilmRumors, FujiGuys, FUJINON GF80mm f/1.7 R WR, FUJINON GF80mm F1.7 R WR, FUJINON GF80mmF1.7 R WR, Fujinon XF 10-24mmF4 R OIS WR, Fujinon XF 18mm f/1.4, Fujinon XF 70-300mm f/4-5.6, Fujinon XF10-24mmF4 R OIS WR, Fujinon XF10-24mmF4 R OIS WR II, Fujinon XF18mm f/1.4, Fujinon XF56mm, Fujinon XF70-300mm f/4-5.6, Fujirumors, GFX, GFX 100, GFX 100R, GFX 100S, GFX 50R II, GFX 50S II, GFX100, GFX100R, GFX100S, GFX50R II, GFX50S II, Hasselblad, Hasselblad 907X 100C, Hasselblad 907X 50C, Large Format, Medium Format, Project Real, Sony, Sony A1, Sony a7RIV, Super Full Frame, X Summit, X Summit Global, X Summit Global 2021, X-E4, X-H2, X-T4, X-T40, XE4, XH2, XT4, XT40| Leave a comment

Fujifilm X Lab 9 GFX100S: Shrinking The GFX100 to Make The GFX100S

By Louis Ferreira | Published: January 28, 2021

Fujifilm released X-Lab 9 about creating the Fujifilm GFX100S and it goes into some detail about how they have made the GFX more compact. The video is in Japanese as usual with no subtitles so YouTubes auto subs and auto-translate are the only way for Engish speakers to access the information they are relaying. Below is a summary of that translation process.

They are proud of the GFX’s price points
The size of the GFX needed to be addressed
The shutter took up most of the space inside the GFX50S
Shrinking the shutter made room to move the battery compartment into space saved
The battery in the GFX100S is also tilted the NP-W235 battery 7.5 degrees to reduce space
The NP-W235 battery also has a hump in it to reduce the overall size of the battery
There was talk of making the battery flat but the indentation in the NP-W235 battery has proven to be useful because every little bit of saved space counts
The new focus num is helpful for changing the focal point
Fujifilm developed the worlds first mirrorless medium format focal-plane shutter
They had to make the shutter 20% smaller and reduce the number of parts used
Fujifilm went from using two motors in the GFX100 shutter to using one motor in the GFX100S to save space
The performance and durability of the GFX100S shutter hasn’t changed from the GFX100 due to the reduction of the parts
The space saved with the new shutter was needed for the IBIS unit
Fujifilm developed new IBIS for the X-H1, GFX100, X-T4, X-T10, and GFX100S
Designing IBIS for each camera allows it to be smaller and more efficient
The new GFX100S shutter has 6 stops of stabilization while the GFX100 only has 5.5
You can shoot the GFX100S at 1/20th and get 102 sharp megapixels
The goal is to continue reducing the size

Fujifilm has made a tremendous amount of progress over a short period of time and it looks like the new NP-W235 battery is going to be used in new and unique ways in the future to help cameras become more compact while maintaining a respectable amount of battery life. These Japanese videos without subtitles lend themselves to a lot of interpretation, but the overall theme seems to be making the GFX smaller and better in every way they can.

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Fujifilm GFX100S: B&H Photo / Amazon / Moment / Adorama
Fujinon GF80mm f/1.7: B&H Photo / Amazon / Moment / Adorama

Fujifilm X-E4: B&H Photo / Amazon / Moment / Adorama
Fujinon XF70-300mm f/4-5.6: B&H Photo / Amazon / Moment / Adorama
Fujinon XF27mm f/2.8 II: B&H Photo / Amazon / Moment / Adorama

: GFX100 Shutter

: GFX100S Shutter

: GFX100S Shutter and Battery Layout

: 17 Degree Tilt of Battery

: NP-W235 Battery Bump

: GFX100 vs GFX100S

: GFX100 Joystick

: GFX100S Joystick

: GFX100 Dual Motor Shutter

: GFX100S Single Motor Shutter

: GFX100 vs GFX100S IBIS

Posted in Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100 Megapixel, Fujifilm GFX 100S, Fujifilm GFX100 IR| Tagged FF200003, Fuji GFX, Fuji GFX 100, Fuji GFX 100R, Fuji GFX 100S, Fuji GFX 50R II, Fuji GFX 50S II, Fuji GFX100, Fuji GFX100R, Fuji GFX100S, Fuji GFX50R II, Fuji GFX50S II, Fuji Rumors, Fuji X-E4, Fuji X-H1, Fuji X-H2, Fuji X-T4, Fuji X-T40, Fuji X100V, Fuji XE4, Fuji XH1, Fuji XH2, Fuji XT4, Fuji XT40, Fujifilm, Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100Mpx, Fujifilm GFX 100R, Fujifilm GFX 50R II, Fujifilm GFX 50S II, Fujifilm GFX100, Fujifilm GFX100Mpx, Fujifilm GFX100R, Fujifilm GFX100S, Fujifilm GFX50R II, Fujifilm GFX50S II, Fujifilm Rumors, Fujifilm X-E4, Fujifilm X-H2, Fujifilm X-S10, Fujifilm X-T4, Fujifilm X-T40, Fujifilm X100, Fujifilm X100V, Fujifilm XE4, Fujifilm XF 10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR II, Fujifilm XH1, Fujifilm XS, Fujifilm XS10, Fujifilm XT4, FujifilmRumors, FujiGuys, FUJINON GF80mm f/1.7 R WR, FUJINON GF80mm F1.7 R WR, FUJINON GF80mmF1.7 R WR, Fujinon XF 10-24mmF4 R OIS WR, Fujinon XF 18mm f/1.4, Fujinon XF 70-300mm f/4-5.6, Fujinon XF10-24mmF4 R OIS WR, Fujinon XF10-24mmF4 R OIS WR II, Fujinon XF18mm f/1.4, Fujinon XF56mm, Fujinon XF70-300mm f/4-5.6, Fujirumors, GFX, GFX 100, GFX 100R, GFX 100S, GFX 50R II, GFX 50S II, GFX100, GFX100R, GFX100S, GFX50R II, GFX50S II, Hasselblad, Hasselblad 907X 100C, Hasselblad 907X 50C, Large Format, Medium Format, Project Real, Sony, Sony A1, Super Full Frame, X Summit, X Summit Global, X Summit Global 2021, X-E4, X-H2, X-T4, X-T40, XE4, XH2, XT4, XT40| Leave a comment

Fujifilm GFX100S, X-E4, Fujinon GF80mm, XF70-300mm, and XF27mm II Launch Coverage

By Louis Ferreira | Published: January 27, 2021

Preorders
Fujifilm GFX100S: B&H Photo / Amazon / Moment / Adorama
Fujinon GF80mm f/1.7: B&H Photo / Amazon / Moment / Adorama

Fujifilm X-E4: B&H Photo / Amazon / Moment / Adorama
Fujinon XF70-300mm f/4-5.6: B&H Photo / Amazon / Moment / Adorama
Fujinon XF27mm f/2.8 II: B&H Photo / Amazon / Moment / Adorama

Fujifilm GFX100S/GF80mm f/1.7 Hands-on/Reviews/Previews/etc…
Fujifilm GFX100S Press Release
Fujinon GF80mm f/1.7 Press Release

Explora -Pushing the Medium Format Envelope
Photography Blog – GFX100 vs GFX100S
Jonas Rask – More than Full Frame
CaptureOneIntegration – Fujifilm Resets The Table (Again) With The GFX 100S
CaptureOneIntegration – The New Fujinon GF 80mm f/1.7 R WR Lens

Fujifilm X-E4/XF27/XF70-300mm Hands-on/Reviews/Previews/etc…
Fujifilm X-E4 Press Release
Fujifilm XF27mm f/2.8 Press Release
Fujifilm XF70-300mm f/4-5.6 Press Release

Explora – FUJIFILM Updates X Series with X-E4, XF 27mm R WR, and XF 70-300mm
Photography Blog – X-E4 vs X-S10
Photography Blog – X-E4 vs X-E3
DPReview – The smallest X-mount camera yet
keithwee – The hidden Fujinon gems XF27 and X-E4
Jonas Rask – The XF 70-300mm f/4-5.6R LM OIS WR – NOT A REVIEW
Jonas Rask – Fujifilm X-E4 & XF27mm f/2.8 R WR First Look – SLEEK & SENSIBLE
ivanjoshualoh -GFX100S. My dream camera
mediumformat – a smaller, yet still powerful sibling of the flagship GFX100

Samples

New Firmware Updates For Fujifilm X100V, X-T30, and X-Pro3 Coming In February

Live Fujifilm X-E4 Unboxing and Q&A

FujiGuys

GFX100S and X-E4 Video/Reviews/Previews/etc…

Posted in Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100 Megapixel, Fujifilm GFX 100S, Fujifilm GFX 50R, Fujifilm GFX 50S, Fujifilm GFX100 IR, Fujifilm X-E4| Tagged FF200003, Fuji GFX, Fuji GFX 100, Fuji GFX 100R, Fuji GFX 100S, Fuji GFX 50R II, Fuji GFX 50S II, Fuji GFX100, Fuji GFX100R, Fuji GFX100S, Fuji GFX50R II, Fuji GFX50S II, Fuji Rumors, Fuji X-E4, Fuji X-H1, Fuji X-H2, Fuji X-T4, Fuji X-T40, Fuji X100V, Fuji XE4, Fuji XH1, Fuji XH2, Fuji XT4, Fuji XT40, Fujifilm, Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100Mpx, Fujifilm GFX 100R, Fujifilm GFX 50R II, Fujifilm GFX 50S II, Fujifilm GFX100, Fujifilm GFX100Mpx, Fujifilm GFX100R, Fujifilm GFX100S, Fujifilm GFX50R II, Fujifilm GFX50S II, Fujifilm Rumors, Fujifilm X-E4, Fujifilm X-H2, Fujifilm X-S10, Fujifilm X-T30 and tagged Fujifilm X-S10, Fujifilm X-T4, Fujifilm X-T40, Fujifilm X100, Fujifilm X100V, Fujifilm XE4, Fujifilm XF 10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR II, Fujifilm XH1, Fujifilm XS, Fujifilm XS10, Fujifilm XT4, FujifilmRumors, FujiGuys, FUJINON GF80mm f/1.7 R WR, FUJINON GF80mm F1.7 R WR, FUJINON GF80mmF1.7 R WR, Fujinon XF 10-24mmF4 R OIS WR, Fujinon XF 18mm f/1.4, Fujinon XF 70-300mm f/4-5.6, Fujinon XF10-24mmF4 R OIS WR, Fujinon XF10-24mmF4 R OIS WR II, Fujinon XF18mm f/1.4, Fujinon XF56mm, Fujinon XF70-300mm f/4-5.6, Fujirumors, GFX, GFX 100, GFX 100R, GFX 100S, GFX 50R II, GFX 50S II, GFX100, GFX100R, GFX100S, GFX50R II, GFX50S II, Large Format, Medium Format, Project Real, Super Full Frame, X Summit, X Summit Global, X Summit Global 2021, X-E4, X-H2, X-T4, X-T40, XE4, XH2, XT4, XT40| Leave a comment

Fujifilm GFX100S vs Sony A1: What If You Could Have Only One?

By Louis Ferreira | Published: January 27, 2021

Fujifilm GFX100S: B&H Photo / Amazon / Moment / Adorama
Fujifilm GFX100: B&H Photo / Amazon / Moment / Adorama
Sony A1: B&H Photo / Amazon / Moment / Adorama

I did a GFX100S vs Sony A1 comparison above for those that can only pick one since the Sony A1 came up during the X Summit. I have also considered the Sony A1 myself and decided to share some of my thoughts about the two cameras below. Feel free to just check out the specs or read my ramblings. Needless to say, I am conflicted because the GFX image quality is out of this world, but I want more than IQ out of a camera that costs almost as much as a Leica M.

Opinion
During the Fujifilm Summit Q&A, someone asked the Fujifilm representatives what they thought of the Sony A1 and all agreed that it looks like an impressive camera, but the Fujifilm photographers pushed back a little due to user experience. This was particularly interesting to me because I enjoy most Fujifilm cameras over competitors, but I find Sony’s technological prowess to be remarkable because every time Canon or Nikon start to catch up Sony goes beyond my wildest dreams. This is also likely why Fujifilm never will release a full-frame camera because Sony isn’t worth fighting with in my opinion, which Canon and Nikon will figure out someday.

I was already considering a comparison before the launch, because there is a small part of me that wants to jump over to the Sony A1 (largely because of the new improved menus and crazy specs) from the GFX100 simply because the GFX100 doesn’t have that magic Fujifilm shooting experience that I have grown to love. The image quality of the GFX100 is unrivaled, but I hate where Fujifilm is going with many of their cameras. PSAM is not for me and I dislike using menus on cameras and the GFX100S seems like another design that I personally find uninspiring like the GFX100. Thankfully I have a Fujifilm X-T4 that still makes me love working with Fujifilm cameras.

So if I am thinking about how the Fujifilm GFX100S and Sony A1 compare other readers must be doing the same thing, which led to the above comparison. Fujifilm needs to stop trying to be more like Canon/Nikon/Sony and stick to what they do best. Even if users are coming from DSLR cameras they should learn to love the way Fujifilm does things instead of Fujifilm making its cameras dull/frustrating like the competition. I doubt the Sony A1 can produce better images than the GFX100 99% of the time, but if I was into video work I would have ordered a Sony A1 today and listed all my GFX equipment for sale.

Since I largely capture images with my Fujifilm GFX100 I will be sticking with it as the superior camera for image quality, but if the Fujifilm GFX100S had 16-bit RAW I might have saved myself some money and downgraded/crossgraded to the GFX100S. If you hope to create the highest quality photos that can be created today then GFX is the way to go and the GFX100S is an incredible value. On the other hand, if you want to shoot objects in motion or with AI AF that is second to none then the Sony A1 might be the better camera for you. The Sony A1 also has great 8k footage that looks Amazing on every display I have tested it with and it makes me wish the GFX could shoot 8k, but since I shoot video with my camera 2-3x a year that feature alone isn’t worth the trouble.

If I can get a crazy deal on the Sony A1 in the future I might still pick one up because it is an amazing camera, but I would still use my X-T4 over it for most projects. Currently, I go back and forth between my GFX100 and X-T4, but when I had a GFX50S and X-T3 I almost exclusively shot the GFX50S just because I found working with it to be a pleasurable experience. I hoped the GFX100 would be similar to the GFX50S, but it is not for me and the GFX100S seems to be more of the same. So for now I will pull out the GFX100 for projects that require it or when I want some additional detail, but I really just want one great halo camera and Fujifilm seems to be getting further away from what I love about its cameras, while Sony continues to build more attractive cameras.

This is not good and I hope it changes soon, but I expect we will see the same GFX design philosophy continued in the Fujifilm X-H2 next. If that is the case I hope Fujifilm preserves a “traditional” layout for the rest of their cameras. Otherwise, I might even consider going more retro with a future Hasselblad 907X 50C/100C (if they ever got 102MP). I’m sure there are many photographers that love what Fujifilm is doing, but Fujifilm needs to maintain its base while attracting new photographers.

Fujifilm has always inspired something in photographers, but the GFX100 and GFX100S do not have it in my experience. I still recall being at a Leica photographer event around the release of the X100 and how everyone in attendance was discussing how great the X100 was and how they couldn’t wait to get an X-Pro1. To the best of my knowledge, everyone at the event bought both cameras, and most loved them even though they were flawed. Fujifilm knocked the user experience out of the park for rangefinder fans and left every rangefinder fan I know wishing Leica would copy Fujifilm back and released an M camera with an advanced hybrid viewfinder based on Fujifilm’s design.

Years later when I brought one of the first Fujifilm GFX50S cameras to a similar event the reaction was the same as the X100 and it even impressed Leica employees from Germany, many thought the Leica S3 should match the GFX50S and some sold their Leica S2 for a GFX50S after trying mine. Then just 2 years later when I brought my GFX100 to another similar event almost no one found it compelling they were actually more interested in my Sony a7RIII. It’s hard to use a camera that isn’t compelling when you have been spoiled by incredibly compelling camera designs and if you have never used an M camera you definitely should to get a better idea of the feeling that now seems to be lacking in the GFX lineup. I get it some love PSAM, but I do not.

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Update the specs have changed on retail sites, but several reviewers still have 14-bit RAW listed…

Posted in Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100 Megapixel, Fujifilm GFX 100S, Fujifilm GFX 50R, Fujifilm GFX 50S, Fujifilm GFX100 IR| Tagged FF200003, Fuji GFX, Fuji GFX 100, Fuji GFX 100R, Fuji GFX 100S, Fuji GFX 50R II, Fuji GFX 50S II, Fuji GFX100, Fuji GFX100R, Fuji GFX100S, Fuji GFX50R II, Fuji GFX50S II, Fuji Rumors, Fuji X-E4, Fuji X-H1, Fuji X-H2, Fuji X-T4, Fuji X-T40, Fuji X100V, Fuji XE4, Fuji XH1, Fuji XH2, Fuji XT4, Fuji XT40, Fujifilm, Fujifilm GFX, Fujifilm GFX 100, Fujifilm GFX 100Mpx, Fujifilm GFX 100R, Fujifilm GFX 50R II, Fujifilm GFX 50S II, Fujifilm GFX100, Fujifilm GFX100Mpx, Fujifilm GFX100R, Fujifilm GFX100S, Fujifilm GFX50R II, Fujifilm GFX50S II, Fujifilm Rumors, Fujifilm X-E4, Fujifilm X-H2, Fujifilm X-S10, Fujifilm X-T4, Fujifilm X-T40, Fujifilm X100, Fujifilm X100V, Fujifilm XE4, Fujifilm XF 10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR, Fujifilm XF10-24mmF4 R OIS WR II, Fujifilm XH1, Fujifilm XS, Fujifilm XS10, Fujifilm XT4, FujifilmRumors, FujiGuys, FUJINON GF80mm f/1.7 R WR, FUJINON GF80mm F1.7 R WR, FUJINON GF80mmF1.7 R WR, Fujinon XF 10-24mmF4 R OIS WR, Fujinon XF 18mm f/1.4, Fujinon XF 70-300mm f/4-5.6, Fujinon XF10-24mmF4 R OIS WR, Fujinon XF10-24mmF4 R OIS WR II, Fujinon XF18mm f/1.4, Fujinon XF56mm, Fujinon XF70-300mm f/4-5.6, Fujirumors, GFX, GFX 100, GFX 100R, GFX 100S, GFX 50R II, GFX 50S II, GFX100, GFX100R, GFX100S, GFX50R II, GFX50S II, Hasselblad, Hasselblad 907X 100C, Hasselblad 907X 50C, Large Format, Medium Format, Project Real, Sony, Sony A1, Super Full Frame, X Summit, X Summit Global, X Summit Global 2021, X-E4, X-H2, X-T4, X-T40, XE4, XH2, XT4, XT40| Leave a comment

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