Category Archives: Press releases

Fujifilm Problematic Firmware Update

Press Release: The FUJIFILM X-series product range has received excellent reviews from a wide range of users since launch. The excellent build, retro design, intuitive controls and outstanding image quality combine to form a package which has delighted professional and enthusiast photographers across the world. Unfortunately we have discovered that the latest firmware of XF90mmF2 […]

Also posted in Firmware, Fuji firmware updates| Tagged , , , , , , | Leave a comment

Updated Fujifilm July Lens Roadmap Revealed: Updated

FUJIFILM Corporation (President: Kenji Sukeno) has released an updated roadmap of interchangeable lenses for the X series of mirrorless cameras. The latest roadmap adds three new lenses: the compact, lightweight and stylish semi-wide angle lens “XF23mmF2 R WR”, the compact mid-telephoto lens “XF50mmF2 R WR” and the mid-telephoto 1:1 macro lens “XF80mmF2.8 R LM OIS […]

Posted in Press releases| Tagged , , , , , | 5 Comments

Cameraworld Jumped The Gun on The X-T 2 Announcement

Looks like Cameraworld wanted to get a jump on preorders… Update 5:00 A.M EST: I started review/preview/hands-on rolling post and pre-orders are now available. https://youtu.be/e27d1G6jgIg Press Release: FUJIFILM have announced the ultimate mirrorless digital camera FUJIFILM X-T2 that delivers creative perfection. The Fujifilm X-T2 offers outstanding image quality with FUJIFILM’s colour reproduction formulated over 80 years, […]

Also posted in Fuji X-T2| Tagged , , , , , , , | Leave a comment

New SAMYANG 50mm F1.2 AS UMC CS

Kind of an interesting lens because there are a few reviews on the web of it, but I can’t find it anywhere on Amazon (has the generic, but not the Samyang), B&H Photo, or Adorama. Translated: Kenko Co., Ltd., the sale of South Korea · Samyang Optics Co., Ltd. of the interchangeable lens “SAMYANG 50mm F1.2 AS UMC CS”, will start […]

Also posted in 3rd Party Lens| Tagged , , , , , | 1 Comment

Fujifilm X-Photographers Behind The Frame

I just binge watched Fujifilm’s X-photographers – behind the frame series and it is compelling, but I wish they were released in batches because they are very short (about 2 minutes). If you are already a Fujifilm fan the quotes in the videos will probably resonate with you, but if you are considering switching to Fujifilm these […]

Also posted in Fuji Video, Fuji X-Pro1, Fuji X-Pro2, Fuji X-T1, Fuji X-T10, Fuji X-T2, Fuji X10, Fuji X100, Fuji X100S, Fuji X100T, Fuji X70, Fujifilm X-M1| Tagged , , , , , , , , , , , , , , , , , , , , | Leave a comment

Portraits of Love

Fujifilm, Sony, Nikon, Panasonic, Ricoh, Canon, Samsung, Sigma, Tamron, EyeFi, and Digital Photo Academy, sponsor the Portraits of Love project along with the USO and PMDA, which is a project that tries to capture a memory for soldiers to take with them when they are deployed. If you have the time/resources/skill it is a worthy cause to donate too. Alpha universe has and […]

Posted in Press releases| Tagged , , , , , | Leave a comment