Fujifilm Focus on Glass Event – Vote Now!

Earlier today, Fujifilm held its Focus on Glass event, and voting is now live here, but I recommend reading about the event or watching it before voting. There is also a complete summary of the event below for you to go over, including the lenses to be voted on.

Introduction & Lens Philosophy

  • Fujifilm introduced several lens ideas that might come in the future, though it is heavily emphasized that none of the lenses on the list are currently under development [00:39].
  • The XF35mmF1.4 is still one of the best-selling X mount lenses today [01:18].
  • While the XF35mmF1.4 cannot technically resolve all 40MP of the newest sensors, it still produces incredibly high image quality because many different elements come together to achieve it [02:40].
  • Other lenses might surpass the XF35mmF1.4 in raw resolution, but its overall rendering performance remains incredibly high, which is exactly what makes it so beloved [03:31].
  • Many aspects that do not appear on standard spec sheets are highly relevant to creating high image quality [04:01].
  • Fujifilm is very grateful that third parties also make autofocus lenses for the X mount [04:18].
  • The concept of “image quality” is extremely broad and encompasses many design factors [04:55].
  • There are currently 7 “red badge” lenses (flagship XF lenses) out of the 40 total X mount lenses [05:58].
  • Red badge lenses excel not only in image quality but in every other aspect—except for costs and occasionally size and weight [06:33].
  • Fujifilm recognizes that there are non-red badge lenses that perform just like red-badge lenses. Internally, Fujifilm refers to them as “red badge class lenses” because they offer peak quality while remaining compact [07:17].

Future Lenses Dreamed by Fujifilm Product Development Team

Below is the list of 14 conceptual lenses that the development team dreams of creating:

  • XF33mmF1.0 [13:28]
    • This was planned in the past but eventually canceled because it was too big. Fujifilm would love to revisit it.
    • Size: 90-110mm
    • Weight: 800-1,000g
    • Filter Size: 80-90mm
  • XF18-50mmF1.4 [15:02]
    • It would be great to have it around the size of the original XF16-55mmF2.8.
    • If this was an f/2 lens, the chance of it being developed would be very high.
    • There are extremely high technical hurdles for f/1.4, but technology is advancing and maybe one day it can become a reality.
    • Size: 110–130mm
    • Weight: 700–800g
    • Filter Size: 80-90mm
  • XF16-80mmF2.8 [16:33]
    • Features a 5x zoom.
    • Ideally, it would be around the same size as the current XF16-80mmF4.
    • Size: 80–100mm
    • Weight: 400–500g
    • Filter Size: 80-90mm
  • XF14-140mmF3.5-6.3 [18:42]
    • Designed to retain high image quality while acting as a do-it-all lens.
    • Size: 90–100mm
    • Weight: 350–450g
    • Filter Size: 75-85mm
  • XF16-50mmF2.8-4.8 [20:02]
    • Features “ghost control” with a hood (deliberately creating or removing ghosting and flare just by using or taking off the lens hood).
    • Size: 70–80mm
    • Weight: 200–300g
    • Filter Size: 65mm
  • XF90mmF2 APD [21:21]
    • Would feature an APD element, similar to the one found on the XF56mmF1.2 APD.
    • Size: 105mm
    • Weight: 540g
    • Filter Size: 75mm
  • XF23mm, XF35mm, XF50mm F2 (Brass Exterior) [23:07]
    • Modeled with a classic Brass Exterior.
    • These would be fairly easy to make, and they noted it would be nice to make at least one of them.
    • Size: 45–60mm
    • Weight: 300–400g
    • Filter Size: 43-46mm
  • Manual Focus Lens (23mm, 35mm, or 50mm) [24:48]
    • Can be made incredibly small because they require no internal autofocus mechanisms.
    • Size: 40–60mm
    • Weight: 200–300g
    • Filter Size: 60-65mm
  • Cine Prime Lenses T1.2 (16mm, 23mm, 33mm, 56mm) [26:36]
    • A dream line of ultra-fast T1.2 prime video lenses.
    • Size: 70–90mm
    • Weight: 400–600g
    • Filter Size: 75-85mm
  • XF35mmF1.4 WR II [29:33]
    • Would utilize the exact same optical design as the beloved original XF35mmF1.4, but with Weather Resistance (WR).
    • Size: 50.4mm
    • Weight: 190–200g
  • XF35mmF1.4 II (Silent High-Speed AF) [30:14]
    • Would feature Silent High-Speed AF.
    • The challenge here is how to improve it in a way where everybody universally agrees, “that’s really an improvement.”
    • Size: 50–60mm
    • Weight: 200–250g
    • Filter Size: 65-75mm
  • XF35mmF1.4 II (New Optical Design) [31:26]
    • A completely modernized version built from the ground up with a new optical design.
    • Size: 60–70mm
    • Weight: 250–300g
    • Filter Size: 65-70mm
  • Soft Focus Lens [33:17]
    • Designed with a unique Porous aperture to achieve distinct visual traits.
    • Size: 60–80mm
    • Weight: 200–300g
  • XF18 and 30mm [34:22]
    • Inspired by the Fuji Cardia Mini Travel camera, which did not have a standard zoom, but rather 2 prime focal lengths.
    • It is a two-focal-length switchable lens; instead of physically zooming, you simply switch between the two.
    • 18mm on the wide side, 30mm on the long end.
    • Since it is not technically a zoom lens, it could be a fairly fast lens overall.
    • It would be slightly larger than a typical pancake lens.
    • Size: 40–50mm
    • Weight: 100–200g
    • Filter Size: 60-65mm

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