Fujifilm Photography News and Rumors

Philip Bloom did a talk for Cinima5D at Photo + Adventure. It’s about 44min and most of it is about The Skiathos Kittens that he made with the Fujifilm GFX100. Below is a summary of what was covered and below you can watch the documentary he made.

• Canon 5DII was the first magical camera for cinematography 11 years ago
• Full frame is now old news and medium format video is where we should be going
• The Pentax 645 was first, but the video was very bad full of image artifacts and rolling shutter problems
• The Fujifilm GFX50S was much better because it didn’t have artifacts, but the rolling shutter was still an issue
• The Fujifilm GFX100 is the first usable medium format camera for video
• GFX100 shouldn’t be good at shooting video, but it is good
• Philip Bloom made a documentary about The Skiathos Kittens using the GFX100
• Fujifilm loaned him a GFX100 because he requested one for this documentary
• Philip didn’t want to like the camera to save the 10k, but he loved it
• GFX100 isn’t a large camera for videographers
• You only need 8k for 4k
• If you used all 102MP it’s about 12k of resolution
• 1.7x more surface area of Full Frame
• 4k up to 30p without crop
• 10-bit internally in 4:2:0 h.265 hvec
• You’re more mobile if you do not need an external recorder
• Good codec internally
• IBIS which is important for filming
• AF is solid for filming
• Low light is good on GFX
• Slow-motion is the one thing it doesn’t do, but it will do it in 1080p, which isn’t good
• Bigger sensors give you a different look and better low light
• Can do 10-bit 4:2:2 externally, but not needed
• Don’t do 8-bit h.264, which he tried because he was running out of space, but it made the final product suffer
• 8-bit has nasty banding
• Eterna is beautiful
• You can turn Log into Eterna with Fujifilm’s LUT
• It makes sense to shoot Log, but make sure you expose to the right
• Phillip used the 110mm and 45mm for the majority of this project
• Manual focus in a nightmare with Fujifilm lenses, because their linear focus mode requires too many turns
• AF isn’t perfect, but it works 80% of the time for his needs, but it does pulse some
• IBIS was good enough for car shots on a tripod bungeed in the back seat to look good with the 110mm
• All of his point of view shots were handheld
• Took the GFX in the water
• 6400 ISO is great for video
• He was shocked at how good the 102MP in low light
• The GFX100 image is like moving stills the quality is so good
• It’s a great documentary camera
• If you use the app for monitoring you lose control of AF so he had to work around it
• ASCOON wifi transmitter was his solution for being able to see the frame without losing AF
• Probably would have looked great with a7III, but the GFX has a look he likes
• Any other camera might not have looked as good though especially in the car the IBIS was great on the GFX100
• Philip Bloom takes more photos than video
• The GFX100 is brilliant for images, but Instagram really can’t handle them without resizing before uploading
• The cropping ability with 100MP is crazy
• Most people will never see how good the GFX100 images can look
• Bloom has been putting photos on flickr to share how amazing the GFX100 looks
• Cinama5D probably should have used some better screens because Bloom complains about them throughout the presentation
• Q&A he says that the GFX100 preamps are almost as good as Sony’s
• The preamp is very strong
• 99% of the video is in camera audio
• He used 400mbps ALL-I Log 10-bit
• This project made him buy a GFX100
• With the GFX50S he would always have another camera with him
• The Sony a7RIV doesn’t have enough megapixels joking around im sure

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