Laowa 10mm f/4 Cookie Announced


Laowa 10mm f/4 Cookie: Venus Optics / B&H Photo / Amazon

Anhui China, Jul 19, 2022 – Venus Optics announces the launch of the new Laowa 10mm f/4 Cookie Lens for APS-C mirrorless cameras. It is one of the world’s widest rectilinear pancake lenses for APS-C cameras. At a cookie size of 25mm(0.98”) long and weighing only 130g(0.29lbs), it literally can be put in your pocket. Most of the wide-angle pancake lenses on the market are either fisheye or pinhole. They usually have obvious barrel distortion and inferior image quality. However, this new Laowa Cookie Lens is equipped with a high-performance optical design, featuring super-low distortion and optimized image quality to ensure users take full advantage of the mirrorless system – compact and capable. Laowa 10mm f/4 Cookie is a fun and mighty option for day-to-day content creators to carry around without burden, ideal for street, urban, landscape photography and everyday snapshots. The Lens has black and silver versions for multiple mounts including Canon RF, Nikon Z, Sony E, L mount and Fuji X to match with the camera body.

Key Features:

  • Extremely Compact and Lightweight
  • World’s Widest Rectilinear Pancake for APS-C
  • Super-low Distortion
  • High Optical Performance
  • Stunning 10-Point Sunstar
  • Close Minimum Focusing Distance

Built-in Filter Thread

Extremely Compact and Lightweight
Laowa 10mm f/4 Cookie is a pancake-style lens specifically designed for APS-C mirrorless cameras. At just 25mm deep and weighing only 130g, you can use it with gimbals and shoot handheld easily. It’s almost like a body cap with function. With such discreet design and excellent portability, you will carry it anywhere and eventually shoot more.

World’s Widest Rectilinear Pancake
Featuring a remarkable 109.3° angle of view, Laowa 10mm f/4 Cookie is by far the world’s widest rectilinear pancake lens for APS-C on the market. With the advantages of the ultra-wide perspective and pocket-sized weight, this lens brings you a burdenless experience to capture epic moments in everyday life and explore the beauty in our surroundings.

Super-low Distortion
Most pancake lenses with a wide perspective are fisheye so heavy Barrel distortion would be expected. However, the Laowa Cookie is here to break the norm. The lens has excellent control of optical distortion. The horizontal and vertical straight lines are retained from corner to corner. As an ultra-wide-angle lens, this is essential not only to reduce the post-editing time but also to expand the possibility of genres you can do with this lens, from street and outdoor photography to shape-edged architectures and spectacular landscapes.

High Optical Performance
Laowa 10mm f/4 Cookie lens comes with 12 elements in 8 groups optical structure with 2 aspherical and 4 extra-low dispersion elements. Despite the light and compact design, the lens managed to deliver the impressive image quality and high contrast. The performance of chromatic aberration, flaring, and ghosting effects are optimized to support your day and night snapshots.

Stunning 10-point Sunstar
Built with 5 aperture blades, stunning 10-point Sunstar can be achieved easily when stop down.

Close Minimum Focusing Distance
The minimum focusing distance of Laowa 10mm f/4 Cookie is 10cm, allowing you to get super close to the subjects and create interesting wide-angle macro-like shots with nice separation between the object and background.

Built-in Filter Thread
Equipped with a 37mm filter thread for you to use screw-in filters directly. It is very convenient and cost-saving as no additional filter holder is required.

Pricing & Availability
Laowa 10mm f/4 Cookie is currently available to purchase via Venus Optics official website (http://www.venuslens.net/) and authorized resellers.

The US price for Laowa 10mm f/4 Cookie is USD299 for all mounts. Pricing varies in different countries.

Laowa 10mm f/4 Cookie
Focal length10mm
Aperture rangef/4-22
Angle of view109.3°
FormatAPS-C
Lens structure12 elements in 8 groups
(4 ED elements)
Aperture blades5 blades
Maximum magnification0.15x
Minimum focusing distance100mm
Focus MethodManual (MF)
Dimensions for Filter ThreadØ 37mm
DimensionsAbout Ø 59.8mm (2.35”) * 25mm (0.98”)
WeightAbout 130g (0.29lbs)
MountBlack & Silver version for all mounts:
Canon RF / Nikon Z / Sony E / L mount / Fuji X
Price$299

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Fujifilm X-H2S Firmware 1.02 Released


Fujifilm X-H2S Ver.1.02 Released Download Here

Revised specification from Ver.1.01 to Ver.1.02

The firmware bug has been fixed, which caused that the amount of change in focus zoom was smaller than the spec when the FOCUS AREA was moved up and down in the vertical direction with the LCD in magnified view through the following operation.
・[Movie Mode] ➔ [MANUAL FOCUS]

Depending on the macOS version or Mac computer itself, “Web Camera” function will not work using the USB connection between Mac and X-H2S.

USB ID used for the connection with external devices, such as Drone, Gimbal, etc. has been corrected.

Other minor bugs have been fixed.

Fujifilm X-H2S:
B&H Photo / Amazon / Moment / Adorama
Fujinon XF18-120mm f/4.0 LM PZ WR:
B&H Photo / Amazon / Moment / Adorama
Fujinon XF150-600mm f/5.6-8 R WR:
B&H Photo / Amazon / Moment / Adorama

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Plus our owners’ groups
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Posted in Firmware, Fujifilm X-H2| Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

First Look Laowa 10mm f/4 Cookie Lens

The first images of the Laowa 10mm f/4 Cookie prime lens for APS-C cameras leaked on weibo. This looks like an interesting compact prime lens providing a 35mm equivalent focal length of 15mm, but I wish the lens was an f/2.8 or f/2.0. The Laowa 10mm f/4 Cookie lens should be avalible directly from Venus Optics soon.

Follow Fujiaddict on Facebook, TwitterInstagram, and YouTube

Plus our owners’ groups
Fujifilm GFX Owners Group
Fujifilm X-H Owners Group
Fujifilm X-T Owners Group
Fujifilm X-S Owners Group
Fujifilm X-Pro Owners Group
Fujifilm X-E Owners Group
Fujifilm X-A Owners Group
Fujifilm X100 Owners Group

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Fujifilm Savings Sunday


Fujifilm GFX50SII Save $500:
B&H Photo / Amazon  / Moment / Adorama

Fujifilm GFX50R Save $1,650:
B&H Photo / Amazon / Moment / Adorama

Fujinon GF Lenses
GF 45mm F2.8 R WR (Save $300):
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GF50mm f/3.5 (Save $200):
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GF 63mm F2.8 R WR (Save $300):
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GF 32-64mm f/4 R LM WR (Save $500):
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GF100-200mmF5.6 R LM OIS WR (Save $500):
B&H Photo / Amazon / Adorama

Fujinon X Lenses
XF 8-16mm f/2.8 R LM WR (Save $150): B&H Photo / Amazon / Adorama
XF 100-400mm f/4.5-5.6 R LM OIS WR (save $150):
B&H Photo / Amazon / Adorama

XF16mm f/1.4 WR (save $150): B&H Photo  / Amazon / Adorama
XF50mm f/1 R LM WR (Save$200): B&H Photo / Amazon / Moment / Adorama
XF 56mm F1.2 R (save $150): B&H Photo / Amazon  / Adorama
XF 90mm F2 R LM WR (save $150): B&H Photo / Amazon / Adorama
XF 200mm f/2 OIS WR w XF 1.4x TC F2 WR (save $1000):
B&H Photo / Amazon / Adorama

Sigma 16mm f/1.4 DC DN Contemporary (Save $75):
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Sigma 30mm f/1.4 DC DN Contemporary (Save $75):
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Sigma 56mm f/1.4 DC DN Contemporary (Save $75):
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Sirui 24mm F2.8 Anamorphic 1.33X (20% Off): Amazon / Adorama / B&H Photo
Sirui 50mm F1.8 Anamorphic 1.33X (30% Off): Amazon / Adorama / B&H Photo
Sirui 75mm F1.8 Anamorphic 1.33X (28% Off): Amazon / Adorama / B&H Photo


Atoms Save up to $600

New Products
Fujifilm X-H2S:
B&H Photo / Amazon / Moment / Adorama
Fujinon XF18-120mm F4.0 LM PZ WR:
B&H Photo / Amazon / Moment / Adorama
Fujinon XF150-600mmF5.6-8 R WR:
B&H Photo / Amazon / Moment / Adorama

FUJIFILM X-H2S Mirrorless Camera with MKX18-55mm Save $1000
FUJIFILM X-H2S Mirrorless Camera with MKX50-135mm Save $1000
FUJIFILM X-H2S Mirrorless Camera with MKX18-55mm & MKX50-135mm

Other Deals
Memory Card Savings
Power Banks

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Anker PowerCore Speed 20000 PD
PowerCore+26800 PD
other more affordable options

New Apple Mac Pro: B&H Photo
New Apple iPad Pro and More: B&H Photo / Adorama
New Apple iMac Pro: B&H Photo / Adorama
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MacBook Pro (Savings still available): B&H Photo

Limited time iPad Pro Savings
iPad Pro Bundles: B&H Photo

Software Deals
Luminar Neo & Luminar AI & Luminar 4 & Aurora HDR 2019 (Savings code FUJIADDICT)
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Godox Lux Senior Retro Flash Announced


Godox Lux Senior Retro Camera Flash: B&H Photo / Amazon

Compatible with FUJIFILM, Canon, Nikon, Olympus, and Sony cameras, the Lux Senior Retro Camera Flash from Godox is a diminutive 7 x 4.5 x 3.3″ light source with basic features and is small enough to have it regularly mounted on your camera.

Called a “retro” flash, the unit has a simple dial that correlates ISO with apertures, power levels, and shooting distances. For example, if you want to shoot at 5′ with an ISO of 400, the dial lines up f/5.6 and 1/16 power. The flash has an Auto Mode, too, that defaults to f/2.8 at ISO 100.

Control features include an Optical Mode that offers S1 and S2 settings. In S1 the flash will fire in response to another manual or TTL flash, while in S2 the Retro Flash will respond similarly, but ignore the initial flash. The unit runs on its rechargeable battery and comes with a triggering cable and a storage bag.

  • Technical specification, related video, and additional pictures:
  • Power, ISO, Stops, Distance Dial
  • Guide Number: 46′ ISO 100
  • 7 x Output Levels: 1/1 to 1/64
  • Runs on its Rechargeable Battery
  • Manual & Auto Modes, Fixed 28mm Coverage
ModelLux Senior
GN (1/1 level)GN14(ISO100, in meters)
Lithium battery3.7V 1700mAh
Input Parameter5V ⎓ 2A
Flash power7 levels: 1/1-1/64
CCT6000K ± 200K
Focal length28mm (fixed value)
Panel displayPower: Full, 1/2, 1/4, 1/8, 1/16, 1/32, 1/64
Aperture: F2-16
Distance: 0.5m, 0.7m, 1m, 1.5m, 2m, 3m, 4m
Auto f2.8 ISO100 (default value in A auto flash mode)
Optical flashS1 optical control / S2 optical control
Working environment temperature-10℃~50℃
Recycle time (Max. level)<3S
Full power flash times (1/1 level)150 times
Battery charging temperature range0℃-60℃
SYNCHotshoe, SYNC cable
Dimension84mm*114mm*176mm
Net weight227g

via Photorumors

Posted in Accessories, Fuji flashes| Tagged , , | 1 Comment

Voigtlander MACRO APO-ULTRON 35mm f/2 Announced


Voigtlander MACRO APO-ULTRON 35mm f/2:
B&H Photo / Amazon

Thank you for your continued patronage of Cosina products.

Today, Cosina will release the MACRO APO-ULTRON 35mm F2 interchangeable lens for Fujifilm X mount in August 2022.

We will inform you once the official release date is decided.

Voigtlander MACRO APO-ULTRON 35mm f/2
The MACRO APO-ULTRON 35mm F2 X mount is a standard macro lens with a large aperture designed exclusively for the Fujifilm X mount. The lens configuration uses the latest optical system that uses 3 abnormally dispersed glasses out of 9 elements in 6 groups. In addition to the natural color development without color bleeding due to the apochromat design, it has a compact style with an open F value of F2, which is unusually large for a macro lens. Read More »

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