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“Best of the Best” logo
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“Red Dot Design Award 2023” Logo
Light-weight X-ray fluoroscopy diagnostic equipment and zoom lens for broadcasting won the “Best of the Best Award”
23 products won the globally prestigious Red Dot Design Award
FUJIFILM Corporation (Headquarters: Minato-ku, Tokyo; President and CEO: Teiichi Goto) has been awarded the Red Dot Design Award for product design by the Nordrhein-Westphalia Design Center based in Essen, Germany. 2023 (Red Dot Design Award: Product Design 2023)”, we are pleased to announce that 23 products *1 , including medical equipment and imaging products , have received the “Red Dot Design Award 2023”. Among them, the FUJIFILM DR CALNEO CROSS, a lightweight X-ray fluoroscopy diagnostic system, and the FUJINON HZK25-1000mm broadcast zoom lens won the highest award, the Best of the Best Award. .
The Red Dot Design Award is an international design award established in 1955. Excellent products are judged based on criteria such as design innovation, functionality, ergonomics, ecology, and durability. The Red Dot Design Award is one of the three most prestigious design awards in the world, along with the German iF design award and the American IDEA Award (International Design Excellence Award). is. This year, as a result of the examination by internationally active design experts, 23 of our products, including the highest award, were highly evaluated not only for their beautiful appearance but also for their design that maximizes their excellent functions and performance. Received the Red Dot Design Award.
In the development of all products and services, we pursue functionality and performance, and work on design development that maximizes the superior functionality and performance. Going forward, we will continue to aim to create new value for our products by realizing designs that focus not only on the beauty of exterior design, but also on simple and comfortable operability and portability.
*1 Partly includes technology.
Red Dot Design Award 2023″ award-winning products (21 products excluding 2 products sold only overseas)
(1) Lightweight X-ray fluoroscopy diagnostic equipment “FUJIFILM DR CALNEO CROSS” [Best of the Best Award]
Surgical C-arm capable of capturing X-ray video and still images with a single unit by adopting the flat panel sensor of the cassette-sized digital X-ray diagnostic imaging system “FUJIFILM DR CALNEO Flow” for the detector that reads X-rays. Model lightweight X-ray fluoroscopy diagnostic equipment. In surgical operations, it provides an efficient workflow from intraoperative fluoroscopy to postoperative still imaging without the need to replace equipment.
(2) Broadcast zoom lens “FUJINON HZK25-1000mm” [Best of the Best Award]
This box-type broadcast lens achieves the world’s highest *2 40x zoom , covering focal lengths from 25mm wide-angle to 1000mm, the world’s longest telephoto*2. You can capture subjects that move over a wide range at the intended size. It adopts a dual format method compatible with two large sensors, which is the mainstream in cinema cameras. Cinema-like image expression that takes advantage of bokeh is possible, which has recently attracted increasing interest in sports broadcasts and live concert broadcasts. In addition, the appearance is unified in black tones to achieve a stylish design.
*2 As a box-type broadcast zoom lens compatible with sensors larger than Super 35mm. As of April 14, 2023. Our research.
③ Densitometry analyzer
“Fuji Dry Chem IMMUNO AG Handy Kit Reader”
④Cassette size digital X-ray diagnostic imaging system
“FUJIFILM DR CALNEO Flow”
⑤ Digital X-ray diagnostic imaging system
“FUJIFILM DR CALNEO Flow G80”
⑥Mirrorless digital camera
“FUJIFILM X-H2S / FUJIFILM X-H2” Read More »
