Tokina ATX-M Line Discontinued


The Tokina ATX-M line of lenses is being listed as discontinued overseas according to Asobinet. This lineup of lenses has been created by many other manufacturers and some of them are lower priced and perform better, but the Tokina lenses have been deeply discounted from time to time. All of these lenses are discounted at this time, but not at all retailers so grab them while you can if you are interested in owning them.

Tokina atx-m 56mm f/1.4: B&H PhotoAmazon / Adorama
Tokina atx-m 33mm f/1.4:
 B&H Photo / Amazon / Adorama
Tokina atx-m 23mm f/1.4: B&H Photo / Amazon / Adorama

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FUJIFILM X-H2S and FUJIFILM X-H2 Mirrorless Digital Cameras Receive Bronze Award at IDEA Design Awards 2023

 

Fujifilm X-H2:
B&H Photo / Amazon / Moment / Adorama
Fujifilm X-H2S:
B&H Photo / Amazon / Moment / Adorama

FUJIFILM X-H2S and FUJIFILM X-H2 Mirrorless Digital Cameras Receive Bronze Award at IDEA Design Awards
8 products selected as finalists, including digital X-ray diagnostic imaging equipment and smartphone printers

FUJIFILM Holdings Co., Ltd. (Headquarters: Minato-ku, Tokyo, President and CEO: Teiichi Goto) is pleased to announce that it has won a mirrorless award at the “IDEA (International Design Excellence Award) 2023” sponsored by the Industrial Designers Association of America (IDSA). We are pleased to announce that the digital cameras “FUJIFILM X-H2S” and “FUJIFILM X-H2” have received the highest award, the “Bronze Award”. In addition, eight products, including the digital X-ray diagnostic imaging system “FUJIFILM DR CALNEO Flow G80” and the smartphone printer “INSTAX SQUARE Link”, were selected as finalists *1 .

“IDEA” is an international design award established by IDSA in 1980. Along with Germany’s “iF Design Award” and “Red Dot Design Award”, it is one of the three major design awards in the world. . A rigorous review is conducted based on criteria such as design innovation, user benefit, and impact on society, and the top prizes “Gold Award”, “Silver Award”, and “Bronze Award” are selected. This is the 7th time that our products have been selected for the top prize of “IDEA”.

Going forward, we will continue to aim to create new value for our products by realizing designs that focus not only on the beauty of exterior design, but also on comfortable operability and portability.

*1 Candidates for the Gold, Silver, and Bronze awards that have passed the first round of judging.

“IDEA 2023” “Bronze Award” Winning Product

Mirrorless digital cameras “FUJIFILM X-H2S” and “FUJIFILM X-H2”
FUJIFILM X-H2S” and “FUJIFILM X-H2” are double flagship models in the “X Series” that achieve outstanding image quality and compactness and lightness with original color reproduction technology. The FUJIFILM X-H2S meets the needs of professional photography with the series’ best high-speed continuous shooting, AF, and movie performance. The FUJIFILM X-H2 can take pictures that take advantage of the highest image quality of the series and high-definition 8K/30P video, meeting a wide range of needs.

Design award history
Good Design Award 2022, iF Design Award 2023, Red Dot Design Award 2023

Read More »

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Fujifilm X-S20 Firmware 1.12 Released


Fujifilm released firmware 1.12 for the Fujifilm X-S20. You can download the update here and the update details are below:

Firmware Ver.1.12
The firmware bug is fixed that the horizontal line of noise appears momentarily in a portion of the LCD monitor screen in rare cases.

Fujifilm X-S20: B&H Photo / Amazon / Adorama

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First Meike MEKE 55mm f/1.4 AF Photos

Meike MEKE was at a photography show in Beijing with their latest lens the MEKE 55mm f/1.4 AF lens for X-mount. The first images from this show were shared on weibo.

Meike MEKE announced an 85mm f/1.8 AF lens for X mount back in March which is now freely available from the usual retailers.

Meike 85mm f/1.8 AF: B&H Photo / Amazon

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Plus, our owners’ groups
Fujifilm GFX Owners Group
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Fujifilm X-E Owners Group
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Zonlai 50mm f/1.4 II Coming Soon

Zonlai announced the Zonlai 50mm f/1.4 II on weibo and it looks like quite an attractive lens for Fujifilm cameras. I do not think the first generation lens made it to America, but this one might show up on Amazon soon.

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Mitakon Zhongyu 20, 35, 50mm T1 Cine S35 Lenses Announced


Zyoptics announced Mitakon Zhongyu 20, 35, 50mm T1 Cine S35 lenses for X-mount. You can get them bundled at B&H Photo now or separately, but the 35mm lens isn’t available for X-mount individually yet.

Product Highlights

  • Ultra-fast T1 aperture
  • Professional Cinema Housing
  • Compact & Lightweight design
  • Stepless, Silent Aperture Control
  • Smooth, Long and Precise Focus Throw
  • Low Focus Breathing
  • Manual Focus Design
  • 9 Rounded Blade Aperture
  • Gifted Protective Case for Bundles

Mitakon Zhongyi 20, 35, 50mm T1 Cine S35 Lens Bundle for FUJIFILM X

Mitakon Zhongyi 50mm T1 Cine S35 Lens (FUJIFILM X)

Mitakon Zhongyi 35mm T1 Cine S35 Lens (FUJIFILM X)

Mitakon Zhongyi 20mm T1 Cine S35 Lens (FUJIFILM X)

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