Fujifilm Photography News and Rumors

CineD interviewed the product planning team at Fujifilm about the Fujifilm GFX100II. Below is a summary of the interview:

• Fujifilm designed the GFX100S as a smaller than full frame medium format camera
• Fujifilm was able to develop a higher speed GFX camera so they decided to announce the GFX100II as a higher speed medium format camera
• GFX100II has a new sensor and processor with big capabilities
• It is tough to make everyone happy with one camera
• The new sensor’s readout speed is much faster than the previous one which helps with stills and movies
• The processor is the same as the X-H2S
• The 5^th generation processor was developed for X and GFX cameras
• The best available quality out of the box is 4k60p and 5.8k is the best resolution
• 3 by 2 is a format choice that uses a 35mm part of the sensor so it only works open gate at some resolutions.
• If they over sample the whole sensor it would be 4.8k resolution
• Image format selection for GF, Premista, 35mm, and Anamorphic (35mm) that will automatically switch to the best recording formats for those format lenses
• In anamorphic mode, you desqueeze in camera which is unique to Fujifilm cameras
• You can dequeeze at 8k and 2x to get the best resolution
• Some resolutions are 24/25p but other resolutions are just 24p and it is the product of hitting read out speed limitations
• Fujifilm didn’t go with a fully articulating screen because of how controversial they have been on cameras like the X-T4
• Fujifilm added support for their fan accessory to help deal with any over heating issues that might arise
• Fujifilm was able to do everything needed in the camera for frame.io
  Fujifilm GFX100II only has 12-bit read out even though X-H2S has 14-bit for some resolutions
• F-Log2 D range priority will prioritize dynamic range over read out speed and the feature can add about 1 stop more of dynamic range, but it is limited to some modes
• Fujifilm cameras being limited to 1080p120 is due to a limitation of the sensors
• You can shoot all the resolutions on SD except for ProRes
  Fujifilm just finished developing subject selection AF in video for this camera and Fujifilm will consider adding it to other cameras via firmware update
• Auto subject selection from the X-S20  isn’t an option on the GFX but they could add it if photographers want it
• All cameras need some noise reduction, but at low ISO there isn’t much need for noise reduction
• Fujifilm would never recommend disabling noise reduction
• The representative at Fujifilm believes no camera really lets you remove all noise reduction
• You can record to SSD directly and it can support ProRes
• When the 50S launched video was not easy or great, but now Fujifilm has high quality video that goes beyond others so try the function
• They are sleeping better now that the camera is announced

Fujifilm GFX100II:
B&H Photo / Amazon / Moment / Adorama
Fujinon GF55mm f/1.7
B&H Photo / Amazon / Moment  / Adorama
Fujinon GF110mm f/5.6 Tilt Shift
B&H Photo / Amazon / Moment / Adorama
Fujinon GF30mm f/5.6 Tilt Shift
B&H Photo / Amazon / Moment / Adorama

FUJIFILM FAN-001:
B&H Photo / Amazon / Moment /  Adorama

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