Category Archives: Press releases

Fraudulent Film With “FUJIFILM” Has Been Found in Stores

The report of fraudulent Fujifilm film sounds malicious in nature because it contaminates your developer solution when you try to process your film. Hopefully, Fujifilm is able to put a stop to its sale. Translated: Dear customers Thank you for your continued patronage of our film products. It has been found that “a 35mm film non-genuine […]

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Elia Locardi Partners with Fujifilm, Smugmug, and Flickr For New Travel Photography Project

Elia Locardi who you probably know from FStoppers is partnering with Fujifilm, Smugmug, and Flickr for his new travel photography vlog. You can watch the first episode below and follow him on YouTube. So far it looks like the episodes will be full of tips about travel photography, but it will be interesting to see […]

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Fujifilm Value Angle Explored and Misinformation Being Spread Again

Profifoto and Docma have taken Fujifilm’s value angle to heart from the Fujifilm X Summit by trying to uncover Fujifilm’s originally calculation with the following formula: Value Angle = 2 × arctan ((2 × Pad Ratio) / (Port Diameter – Sensor Diagonal)) The problem is their calculations do not match with Fujifilm’s results any way […]

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Fujifilm’s X-Trans CMOS Sensor Receives National Invention Award

FUJIFILM Corporation was awarded the Minister of Education, Culture, Sports, Science and Technology’s Prize for “Invention of digital imaging device using color filter array with low periodicity” on May 23rd at the National Invention Awards (sponsored by the Japan Institute of Invention and Innovation). Announced that it has received the “Invention Achievement Achievement Award”. The […]

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Cameras Coming From Fujifilm, Sony, Canon, Nikon, Panasonic, Olympus, and Hasselblad in 2019

This isn’t an exhaustive list, but this is what we know is coming so far from reliable sources. We are already planning a live blog for the Fujifilm GFX100 on May 23rd so do not miss that, but there are also some other interesting cameras coming out this year. Fuji GFX100: or will be announced […]

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FUJIFILM NORTH AMERICA CORPORATION ANNOUNCES MARKETING ALLIANCE WITH PHOTO EDITING SOLUTION LEADER SKYLUM

This announcement makes the current Fujifilm XF lens savings even more enticing, which you can find here. Luminar has been my top editing pick for a while now and now Fujifilm is announcing a partnership with them that will likely make the software even better in the long run so grab a lens and/or a […]

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