Fujifilm’s imaging business is doing quite well with strong sales year over year thanks largely to Europe and the United States. Of course, the Fujifilm GFX 50S continues to perform well for them even with the leaks about the upcoming GFX R and GFX 100S. These financial documents represent the least hyped look we can possibly get at the performance of Fujifilm and the companies imaging solutions division sounds like it is thriving in a market where many are wilting.
“Our Imaging Solutions segment recorded revenue of 297.7 billion yen, up 15.6% year-on-year.
In the photo imaging business, sales were strong, particularly in Europe and the United States, for instant photo systems such as the instax series and instax films. The instax SP-3, smartphone printer, which employs a square format, was released in November 2017. It offers a new photo printing method that will boost demand among smartphone users. Wall Decor, Photobook and other value-added printing businesses also enjoyed solid sales.
In the electronic imaging business, revenue increased on strong sales of mirrorless digital camera X Series, including the FUJIFILM X-E3 which was launched in September 2017, the FUJIFILM X-T20 and FUJIFILM X100F, which were launched in February 2017, and the FUJIFILM GFX 50S, a medium format mirrorless digital camera equipped with a large sized sensor, as well as their accompanying interchangeable lenses. Professional photographers and camera enthusiasts have given high praise to our proprietary technology, which produces impressive depictions reproducing brilliant colors that remain vivid in people’s memories, and the extensive line-up of 31 lenses.
In the optical device business, sales increased, reflecting the strong performance of various industrial-use lenses such as those for vehicle cameras and projectors. The MK lens series was also launched, offering a new series of cinema camera lenses designed for the expanding market of online and related types of video recording.
In the Imaging Solutions segment, sales rose and operating income significantly increased largely year-on-year due to a significant rise in electronic imaging sales combined with strong sales in other businesses.”