According to BCN one of Japan’s largest sales trackers Fujifilm claimed third place in camera sales for the first time since August 2024 thanks largely to Fujifilm X-M5 sales making up half of Fujifilm’s sales.
In the mirrorless camera market of January 2025, Fujifilm rose to third place in market share by unit sales among manufacturers. This marks the first time in five months that the company has entered the top three, since August 2024.
Fujifilm rose to third place, surpassing Nikon, with a 15.9% market share, an increase of 4.6 percentage points from the previous month. This marks Fujifilm’s first return to the top three in five months.
The FUJIFILM X-M5 ranked third. Since its release at the end of November 2024, it has steadily climbed the rankings each month, making its first appearance in the top three in its third month. The model accounts for approximately half of the company’s total unit sales, significantly contributing to its market share growth. (BCN Research Institute, Saito Kakei)
Fujifilm X-M5
B&H Photo / Amazon Silver : Black / Moment / Adorama
via BCN
