2023 Global Market Share and Sales Volume of Digital / Video Cameras



DC.Life posted the Nikkei Industry Map 2025 Edition data on digital video and video camera sales for 2023. Canon is still on top followed by Sony and Nikon with Fujifilm coming in 4th. Interestingly, Fujifilm sells half as many as Nikon and Panasonic half as many as Fujifilm, with Fujifilm having a much tighter lineup of cameras.

  1. Canon: 3.34 million units (46.5%)
  2. Sony: 2 million units (27.9%)
  3. Nikon: 810,000 units (11.3%)
  4. Fujifilm: 430,000 units (6.0%)
  5. Panasonic: 260,000 units (3.6%)
  6. OM Digital: 180,000 units (2.5%)
  7. Ricoh Imaging: 60,000 units (0.8%)

Canon and Sony are unlikely to be overtaken, but Nikon and Fujifilm have room to grow and Fujifilm might even be able to overtake Nikon if it produced a popular video camera model and straightened out its supply chain issues. At least the ever-shrinking camera market seems to be slowing its decline.

via DC.Life, CanonAddict

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