34 products in a wide range of business fields have won the “Good Design Award”! Achieved the most awards for the third consecutive year
Lightweight X-ray fluoroscopy diagnostic device “FUJIFILM DR CALNEO CROSS” won the “Gold Award”
The design that realizes not only a beautiful appearance but also excellent performance and operability is highly evaluated.
FUJIFILM Corporation (Headquarters: Minato-ku, Tokyo, President / CEO: Sadaichi Goto) is a mirrorless digital camera “GFX series” at the 2021 Good Design Award * 1 sponsored by the Japan Institute of Design Promotion. We are pleased to announce that 34 products in a wide range of business fields, such as the “CALNEO series” digital X-ray diagnostic imaging equipment, have received the “Good Design Award”. Among them, the lightweight X-ray fluoroscopy diagnostic device “FUJIFILM DR CALNEO CROSS” (hereinafter referred to as “CALNEO CROSS”) won the “Gold Award”, which is the highest award of the award. These are highly evaluated not only for the beautiful appearance of each product, but also for the design that realizes excellent performance and comfortable operability.
With the awards of 34 products, we have achieved the highest number of awards * 2 for the third consecutive year .
In the development of all products and services, we pursue functions and performance, and are working on design development that maximizes the excellent functions. This year, we recorded the highest number of awards we have received at the world-famous “iF Design Award” and “Red Dot Design Award”. In addition, the number of “Good Design Awards” won has continued to reach a record high since 2019, and the design of our products has been highly evaluated both in Japan and overseas. In addition, “CALNEO CROSS”, which won the “Gold Award” this time, has been selected as a “finalist” who is a candidate for the “Grand Prize” of the highest award, and further examination is scheduled in the future.
We aim to create new value for our products by not only the beauty of the exterior design but also the realization of a design that thoroughly focuses on comfortable operability and excellent functionality.
* 1 Based on the “Good Design Product Selection System (commonly known as the G Mark System)” established by the Ministry of International Trade and Industry (currently the Ministry of Economy, Trade and Industry) in 1957, the Japan Institute of Design Promotion (currently a public interest incorporated foundation) has been in operation since 1988. Japan’s only comprehensive design evaluation / recommendation system operated as a project sponsored by the Japan Institute of Design Promotion.
* 2 The largest number of awards among the award recipients.
Cameras
“FUJIFILM GFX100S / GFX50S II”
Good Design Best 100
Lenses
“FUJINON XF27mmF2.8 R WR” for mirrorless digital camera “X series ”
“FUJINON XF18mmF1.4 R LM WR / 23mmF1.4 R LM WR / 33mmF1.4 R LM WR”
“FUJINON XF70-300mmF4-5.6 R LM OIS WR” for mirrorless digital camera “X series ”
“FUJINON XF100-400mmF4.5-5.6 R LM OIS WR” for mirrorless digital camera “X series ”
“FUJINON GF35-70mmF4.5-5.6 WR” for mirrorless digital camera “GFX series ”
“FUJINON GF80mmF1.7 R WR” for mirrorless digital camera “GFX series ”
“FUJINON GF120mmF4 R LM OIS WR Macro” for mirrorless digital camera “GFX series ”
“FUJINON Premista 19-45mm T2.9”
Software
“Pixel Shift Combiner” for mirrorless digital camera “GFX series “
