Ted Forbes from the Art of Photography received a Fujifilm X-T2 from B&H Photo and it’s shockingly one of his first Fujifilm cameras. I started following the Art of Photography around its launch and it is full of a lot of great platform agnostic content, but Fujifilm has been missing from the channel for years. Ted already produced two short videos about the Fujifilm X-T2 and he seems very impressed with the user experience, saying that the X-T2 improves the photography user experience where the Nikon F3 left off. It’s not necessarily retro, but an effort to pick up where we left off the last time manufacturers cared about user experience.
I can’t wait for Ted’s full review and to see if he decides to invest in Fujifilm cameras going forward. A lot of photographers spend big money on Lecia cameras for a similarly good user experience and I wouldn’t be surprised if Ted brings that fact up in a future video. Fujifilm and Leica are the only two camera companies putting any effort into user experience at this time and, while I respect Sony’s technical prowess they are the antithesis of a good user experience. Every photographer should be paying attention to what Fujifilm is releasing today.
Fujifilm X-T2: B&H Photo / Amazon / Adorama